2021 USPTO Trademark Year in Review

Trademark filing statistics and trends for 2021

292,007
Total Filings in 2021
324,305
Total Filings in 2020
-10%
Change from 2020

Insight

The 10% decline in total filings from 2020 to 2021 reflects a normalization after the pandemic-driven surge in 2020, where businesses rushed to secure digital and e-commerce trademarks. This suggests that while initial pandemic adjustments have stabilized, businesses are adapting to a more stable but altered post-pandemic market landscape.

"Trademark filings were down 10% in 2021 vs 2020"

Status Breakdown

Current status of all trademarks filed in 2021.

54.5% Registration Success Rate
A registration success rate of 54.5% suggests that trademark applications are facing rigorous scrutiny, possibly due to increased competition and saturation in certain trademark classes, emphasizing the need for businesses to conduct thorough prior research and ensure distinctiveness to enhance their chances of successful registration.

Busiest Filing Days

Distribution of filings by day of the week in 2021.

"54.5% of 2021 trademark applications achieved registration"

Top 10 Classes

Most popular Nice Classification categories for trademark filings in 2021.

The dominance of Class 9 (Computers & Electronics) and Class 42 (Computer & Scientific) filings indicates a sustained focus on technology and digital transformation, highlighting how companies across industries are prioritizing technological innovation and digital solutions in response to ongoing digitalization and remote work trends.

Year-over-Year Comparison

Compare trademark filing volumes and trends across multiple years.

Total Filings by Year

Metric 2021 2020
Total Filings 292,007 324,305
Registered 156,706 218,211
Pending 45,566 21,272
Success Rate 54.5% 68.7%
Avg Processing Days 559 385

Top 5 Classes Over Time

How the most popular trademark categories have grown over the years.

Fastest Growing Classes

Categories with the highest percentage increase in filings compared to 2020.

38
Telecommunications
3,115 → 4,636
+48.8%
23
Yarns & Threads
206 → 283
+37.4%
1
Chemicals
3,065 → 3,993
+30.3%
42
Computer & Scientific
19,894 → 25,202
+26.7%
40
Treatment & Processing
2,887 → 3,633
+25.8%
The significant growth in Class 38 (Telecommunications) filings underscores the increasing importance of robust communication technologies due to remote work and digital connectivity demands, while the rise in Class 23 (Yarns & Threads) filings may signal a resurgence in domestic manufacturing and craft industries as supply chain disruptions encourage more local production.

Declining Classes

Categories with fewer filings compared to 2020.

10
Medical Apparatus
11,086 → 8,424
-24%
11
Environmental Control
15,148 → 11,707
-22.7%
15
Musical Instruments
901 → 700
-22.3%
8
Hand Tools
5,625 → 4,388
-22%
3
Cosmetics & Cleaning
16,002 → 13,008
-18.7%

Popular Trademark Words

Most frequently used words in trademark names filed in 2021. Larger words appear more often.

life home world health love one good solutions care all better beauty club smart black pro new com technology power green house services coffee best blue live water american global made studio est more big air bar art city real future energy wellness little happy plus make digital certified day living time music family game hair get it's united since

Processing Time

How long it took for 2021 trademark applications to get registered.

559
Avg Days
85
Fastest
1,820
Slowest

Based on 156,706 registered trademarks

An average processing time of 559 days indicates that businesses need to plan their trademark strategies well in advance, as the extended timeline could impact product launches and brand protection efforts, requiring more strategic foresight and potentially a greater focus on provisional applications or international filings.

Highest Approval Rates

Nice Classes with the highest percentage of applications successfully registered in 2021.

Class 23
68.6%
Class 17
66.6%
Class 2
65.9%
Class 7
65.3%
Class 1
63.5%

"Average time to trademark registration in 2021: 559 days"

Looking Ahead

Looking ahead, businesses should prepare for continued emphasis on digital and technological innovations, but should also remain adaptable to shifts in consumer behavior and economic conditions that could affect trademark filing trends, particularly as new industries emerge and others adapt to post-pandemic realities.

Want to explore class trends over multiple years?

View Class Trends

Data sourced from USPTO public records. Statistics computed on January 9, 2026.