BETTER JOY

DEAD

Serial Number

98062704

Owner

BRILLIANT EARTH, LLC

Attorney

Steven E. Lauridsen

Filing Date

Jun 28, 2023

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BETTER JOY Trademark

Serial Number: 98062704

BETTER JOY is a trademark filed by BRILLIANT EARTH, LLC on June 28, 2023. The trademark is classified under Class 14 (Jewelry), Class 35 (Advertising & Business). The application is currently no longer active.

Trademark Classes

Class 14 - Jewelry

Precious metals and their alloys; jewellery, precious stones; horological instruments

Class 35 - Advertising & Business

Advertising; business management; business administration; office functions

Owner Contact Info

BRILLIANT EARTH, LLC

300 Grant Avenue, Third Floor
San Francisco, CA 94108

Entity Type: 16

Legal Representation

Attorney of Record

Steven E. Lauridsen

128 trademarks filed View all →

Correspondence Address

Steven E. Lauridsen TUCKER ELLIS LLP

950 MAIN AVENUE, SUITE 1100

CLEVELAND, OH 44113-7213

United States

Trademark Details

Filing Date

June 28, 2023

Registration Date

Not Registered

Published for Opposition

April 23, 2024

Goods & Services

Jewelry; Diamond jewelry

Mail order services featuring diamonds; Mail order services featuring jewelry; On-line retail store services featuring diamonds; On-line retail store services featuring jewelry; Wholesale store services featuring diamonds; Wholesale store services featuring jewelry

Filing History

ABANDONMENT NOTICE E-MAILED - NO USE STATEMENT FILED

Jul 20, 2026 MAB6

ABANDONMENT - NO USE STATEMENT FILED

Jul 20, 2026 ABN6

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Dec 17, 2025 EXRA

SOU EXTENSION 3 GRANTED

Dec 16, 2025 EX3G

SOU EXTENSION 3 FILED

Dec 16, 2025 EXT3

SOU TEAS EXTENSION RECEIVED

Dec 16, 2025 EEXT

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Jun 17, 2025 EXRA

SOU EXTENSION 2 GRANTED

Jun 17, 2025 EX2G

SOU EXTENSION 2 FILED

Jun 17, 2025 EXT2

SOU TEAS EXTENSION RECEIVED

Jun 17, 2025 EEXT

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Oct 30, 2024 EXRA

SOU EXTENSION 1 GRANTED

Oct 30, 2024 EX1G

SOU EXTENSION 1 FILED

Oct 30, 2024 EXT1

SOU TEAS EXTENSION RECEIVED

Oct 30, 2024 EEXT

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Jun 18, 2024 NOAM

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

May 2, 2024 NONP

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Apr 25, 2024 NPUB

PUBLISHED FOR OPPOSITION

Apr 23, 2024 PUBO

APPROVED FOR PUB - PRINCIPAL REGISTER

Mar 13, 2024 CNSA

ASSIGNED TO EXAMINER

Mar 13, 2024 DOCK

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Jul 3, 2023 NWOS

NEW APPLICATION ENTERED

Jul 1, 2023 NWAP

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