BETTER JOY
LIVE

Serial Number

98062704

Owner

Brilliant Earth, LLC

Attorney

Steven E. Lauridsen

Filing Date

Jun 28, 2023

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BETTER JOY Trademark

Serial Number: 98062704

BETTER JOY is a trademark filed by Brilliant Earth, LLC on June 28, 2023. The trademark is classified under Class 14 (Jewelry), Class 35 (Advertising & Business). The application is currently pending registration.

Owner Contact Info

Brilliant Earth, LLC (17 trademarks)

San Francisco, CA 94108

Entity Type: 16

Trademark Details

Filing Date

June 28, 2023

Registration Date

Not Registered

Published for Opposition

April 23, 2024

Goods & Services

Jewelry; Diamond jewelry

Mail order services featuring diamonds; Mail order services featuring jewelry; On-line retail store services featuring diamonds; On-line retail store services featuring jewelry; Wholesale store services featuring diamonds; Wholesale store services featuring jewelry

Filing History

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Dec 17, 2025 EXRA
SOU EXTENSION 3 GRANTED
Dec 16, 2025 EX3G
SOU EXTENSION 3 FILED
Dec 16, 2025 EXT3
SOU TEAS EXTENSION RECEIVED
Dec 16, 2025 EEXT
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Jun 17, 2025 EXRA
SOU EXTENSION 2 GRANTED
Jun 17, 2025 EX2G
SOU EXTENSION 2 FILED
Jun 17, 2025 EXT2
SOU TEAS EXTENSION RECEIVED
Jun 17, 2025 EEXT
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Oct 30, 2024 EXRA
SOU EXTENSION 1 GRANTED
Oct 30, 2024 EX1G
SOU EXTENSION 1 FILED
Oct 30, 2024 EXT1
SOU TEAS EXTENSION RECEIVED
Oct 30, 2024 EEXT
NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Jun 18, 2024 NOAM
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
May 2, 2024 NONP
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Apr 25, 2024 NPUB
PUBLISHED FOR OPPOSITION
Apr 23, 2024 PUBO
APPROVED FOR PUB - PRINCIPAL REGISTER
Mar 13, 2024 CNSA
ASSIGNED TO EXAMINER
Mar 13, 2024 DOCK
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Jul 3, 2023 NWOS
NEW APPLICATION ENTERED
Jul 1, 2023 NWAP