THIS IS HOW
LIVE

Serial Number

88980261

Owner

BLUE CROSS AND BLUE SHIELD ASSOCIATION

Attorney

Stacey J. Watson, Esq.

First Use Date

Dec 31, 2018

Filing Date

Oct 4, 2018

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THIS IS HOW Trademark

Serial Number: 88980261 • Registration: 6570281

THIS IS HOW is a trademark filed by BLUE CROSS AND BLUE SHIELD ASSOCIATION on October 4, 2018. The trademark is classified under Class 36 (Insurance & Financial), Class 44 (Medical Services), Class 35 (Advertising & Business). The application is currently registered and active.

Owner Contact Info

BLUE CROSS AND BLUE SHIELD ASSOCIATION (547 trademarks)

200 East Randolph Street, Suite 1800
Chicago, IL 60601

Entity Type: 03

Trademark Details

Filing Date

October 4, 2018

Registration Date

November 23, 2021

First Use Anywhere

December 31, 2018

First Use in Commerce

December 31, 2018

Published for Opposition

October 22, 2019

Filing History

TEAS CHANGE OF CORRESPONDENCE RECEIVED
Mar 8, 2024 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Mar 8, 2024 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Mar 8, 2024 REAP
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Mar 8, 2024 CHAN
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Mar 8, 2024 COAR
REGISTERED-PRINCIPAL REGISTER
Nov 23, 2021 R.PR
NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Oct 19, 2021 SUNA
ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Oct 18, 2021 CNPR
TEAS/EMAIL CORRESPONDENCE ENTERED
Aug 13, 2021 TEME
CORRESPONDENCE RECEIVED IN LAW OFFICE
Aug 13, 2021 CRFA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
Aug 6, 2021 TROA
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Aug 4, 2021 CHAN
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Aug 4, 2021 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Aug 4, 2021 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Aug 4, 2021 REAP
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Aug 4, 2021 COAR
NOTIFICATION OF NON-FINAL ACTION E-MAILED
Feb 8, 2021 GNRN
NON-FINAL ACTION E-MAILED
Feb 8, 2021 GNRT
SU - NON-FINAL ACTION - WRITTEN
Feb 8, 2021 CNRT
ASSIGNED TO LIE
Feb 2, 2021 ALIE
NOTICE OF DESIGN SEARCH CODE E-MAILED
Jan 22, 2021 MDSC
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Jan 22, 2021 EXRA
STATEMENT OF USE PROCESSING COMPLETE
Jan 21, 2021 SUPC
DIVISIONAL PROCESSING COMPLETE
Jan 21, 2021 DPCC
SOU EXTENSION 2 GRANTED
Jan 21, 2021 EX2G
CASE ASSIGNED TO INTENT TO USE PARALEGAL
Jan 11, 2021 AITU
USE AMENDMENT FILED
Dec 17, 2020 IUAF
DIVISIONAL REQUEST RECEIVED
Dec 17, 2020 DRRR
SOU EXTENSION 2 FILED
Dec 17, 2020 EXT2
TEAS STATEMENT OF USE RECEIVED
Dec 17, 2020 EISU
TEAS REQUEST TO DIVIDE RECEIVED
Dec 17, 2020 ERTD
SOU TEAS EXTENSION RECEIVED
Dec 17, 2020 EEXT
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Jun 16, 2020 EXRA
SOU EXTENSION 1 GRANTED
Jun 12, 2020 EX1G
SOU EXTENSION 1 FILED
Jun 12, 2020 EXT1
SOU TEAS EXTENSION RECEIVED
Jun 12, 2020 EEXT
NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Dec 17, 2019 NOAM
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Oct 22, 2019 NPUB
PUBLISHED FOR OPPOSITION
Oct 22, 2019 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Oct 2, 2019 NONP
LAW OFFICE PUBLICATION REVIEW COMPLETED
Sep 17, 2019 PREV
APPROVED FOR PUB - PRINCIPAL REGISTER
Sep 10, 2019 CNSA
EXAMINER'S AMENDMENT ENTERED
Sep 9, 2019 XAEC
NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Sep 9, 2019 GNEN
EXAMINERS AMENDMENT E-MAILED
Sep 9, 2019 GNEA
EXAMINERS AMENDMENT -WRITTEN
Sep 9, 2019 CNEA
NOTIFICATION OF NON-FINAL ACTION E-MAILED
Sep 6, 2019 GNRN
NON-FINAL ACTION E-MAILED
Sep 6, 2019 GNRT
NON-FINAL ACTION WRITTEN
Sep 6, 2019 CNRT
PREVIOUS ALLOWANCE COUNT WITHDRAWN
Aug 12, 2019 ZZZX
WITHDRAWN FROM PUB - OG REVIEW QUERY
Jul 16, 2019 PBCR
APPROVED FOR PUB - PRINCIPAL REGISTER
Jul 3, 2019 CNSA
TEAS/EMAIL CORRESPONDENCE ENTERED
Jul 3, 2019 TEME
CORRESPONDENCE RECEIVED IN LAW OFFICE
Jul 3, 2019 CRFA
ASSIGNED TO LIE
Jul 1, 2019 ALIE
TEAS RESPONSE TO OFFICE ACTION RECEIVED
Jun 25, 2019 TROA
NOTIFICATION OF NON-FINAL ACTION E-MAILED
Dec 27, 2018 GNRN
NON-FINAL ACTION E-MAILED
Dec 27, 2018 GNRT
NON-FINAL ACTION WRITTEN
Dec 27, 2018 CNRT
ASSIGNED TO EXAMINER
Dec 23, 2018 DOCK
NOTICE OF DESIGN SEARCH CODE E-MAILED
Oct 16, 2018 MDSC
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Oct 15, 2018 NWOS
NEW APPLICATION ENTERED
Oct 8, 2018 NWAP