THE EINSTEIN WAY
LIVE

Serial Number

90618372

Owner

Baby Einstein, LLC

Attorney

Mary Grace Gallagher

Filing Date

Apr 1, 2021

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THE EINSTEIN WAY Trademark

Serial Number: 90618372

THE EINSTEIN WAY is a trademark filed by Baby Einstein, LLC on April 1, 2021. The trademark is classified under Class 9 (Computers & Electronics), Class 38 (Telecommunications), Class 41 (Education & Entertainment), Class 16 (Paper Goods), Class 20 (Furniture), Class 28 (Toys & Sporting Goods), Class 35 (Advertising & Business). The application is currently pending registration.

Owner Contact Info

Baby Einstein, LLC

3333 Piedmont Road, N.E., Suite 1800
Atlanta, GA 30305

Entity Type: 16

Trademark Details

Filing Date

April 1, 2021

Registration Date

Not Registered

Goods & Services

Paper goodie bags, notebooks, craft paper, wrapping paper and decorative paper; printed matter, namely, photographs, calendars, diaries, coloring books and sticker books; stationery; books and publications, namely, books, magazines and comic books featuring stories based upon children's animated movies; children's arts and crafts paper kits and accessories therefor, namely, stickers and marking stamps; arts and crafts paint kits, paper kits, and clay kits; Printed publications, namely, books, booklets, drawing and coloring books, comic books, magazines, activity books, song books, all in the field of pre-school aged children's education and entertainment; stationery, notebooks and writing pads, calendars, pens, pencils and crayons, pen and pencil cases; arts and craft finger paint kits; modeling compounds; printed instructional and teaching material in the field of pre-school aged children's education and entertainment; printed paper napkins; printed paper tablecloths and printed paper place mats; printed stickers and iron-on and plastic transfers; printed postcards and printed greetings cards; all of the foregoing for children ages 0-12

Furniture, mirrors, picture frames; beds; benches; bookcases; cabinets; chairs; cots; couches; figurines and statuettes all of plastic or wood; footstools; hand-held mirrors; pedestals; pillows; plastic cake decorations; tables; toy boxes; all of the foregoing for children ages 0-12

Computer software, namely, downloadable computer application software apps for mobile phones, smart phones, computers and tablets featuring interactive games; downloadable computer game software; pre-recorded DVDs and multi-media software featuring movies and television programs about fictional characters, educational activities for children, audio books for children about fictional characters, music and instructions for use of toys; visual and audio recordings featuring movies in the field of children's entertainment, television programs in the field of children's entertainment; downloadable computer game software and programs; pre-recorded DVDs, multi-media software, CD-ROMS, compact discs, all featuring pre-school aged children's educational and entertainment matter, games, music, images, and animated cartoons; all of the foregoing for children ages 0-12

Product merchandising for others; online retail store services featuring audio, audiovisual, musical, multimedia and video content and associated merchandise, namely, clothing, toys, books; Online retail store services featuring infant, toddler, and preschool products in the nature of toys, clothes, books, furniture, games, and online retail store services featuring audiovisual programming for children stored on video tape, video disc, CD-ROM, and DVD; all of the foregoing for children ages 0-12

Dolls and accessories therefor, action figures, action figure play sets, toy character figures and toy animal figures, toy character figure and toy animal figure play sets, toy figurines, toy pet figurines and accessories therefor, plush toys, toy vehicles, children's multiple activity toys, children's multiple activity toys featuring interactive activities and digital applications, toy building sets, educational toys for developing fine motor, cognitive, language, and counting skills, ride-on toys, construction toys, puzzles, role-playing games, card games, board games, interactive board games, action skill games, action target games, hand-held units for playing electronic games for use with external display screen or monitor and electronic action toys; Games in the nature of, card games, memory games, dice games, board games; travel games in the nature of card games, memory games, dice games, board games, handheld non-electronic skill games, tabletop games, travel size electronic game playing apparatus for action-type target games, target games, activity games in the nature of card games, memory games, dice games, board games, and playthings, namely, board games, role playing games, trivia and question and answer games, card games, action skill games, dice games, target games, hand held unit for playing electronic games, hand held unit for playing video games, hand held games with liquid crystal displays; electronic and non-electronic puzzles and puzzle games, hand-held, tabletop, and travel-size jigsaw puzzles; balloons; playground balls for games; dolls and toys, namely, articulated and non-articulated dolls, toy figures, modeled plastic toy figurines, bendable toys and action figures; stuffed, plush, and bean-bag toys; cloth toys, namely, dolls; toy costume masks; puppets; corrugated playhouses; playing cards; roller-skates; toy scooters; scale model toy vehicles; wooden toy vehicles; diecast toy vehicles; toy building blocks; crib toys; manipulative games; multiple activity toys; musical toys; puppets; squeeze toys; bathtub toys; dolls; stuffed toy animals; card games; electric action toys; talking toys; toy figures; hand-held unites for playing electronic games; children's rubber action balls for throwing and catching; children's soft sport balls for throwing, catching, and kicking; and soft sculpture toys, namely, rubbery shapes with holes for grasping and catching; all of the foregoing for children ages 0-12

Entertainment services in the nature of on-going television programs in the field of children's entertainment; entertainment, namely, a continuing animated television show broadcast over television, satellite, audio, and video media; entertainment services, namely, providing radio programs in the field of children's entertainment; entertainment services, namely, providing on-going television programs in the field of children's entertainment via a global computer network; entertainment services, namely, providing podcasts in the field of children's entertainment; entertainment services, namely, providing webcasts in the field of children's entertainment; entertainment services, namely, providing on-line computer games; entertainment services, namely, providing video podcasts in the field of children's entertainment; entertainment services, namely, providing temporary use of non-downloadable interactive games; entertainment services, namely, providing temporary use of non-downloadable electronic games; entertainment services, namely, providing temporary use of non-downloadable computer games; entertainment services, namely, providing temporary use of non-downloadable video games and distribution thereof; Education services, namely, providing courses of instruction at the pre-school level; television entertainment in the nature of a series of television shows in the field of pre-school aged children's entertainment; children's entertainment, namely, interactive play areas, and television programing, and amusement centers, production of motion picture films and radio and television programs for pre-school aged children; arranging and conducting athletic competitions for pre-school aged children; publication of text and graphic works of others on books, CD-ROMS and online videos, articles, and magazines featuring cartoon characters; publishing of books, e-books, audio books, music and illustrations; Providing information and news in the field of teaching methodology and education; all of the foregoing for children ages 0-12

Telecommunication services, namely, transmission of voice, data, graphics, images, audio and video by means of broadband optical or wireless networks; providing voice chat services and chat rooms on the internet; radio and television broadcasting; broadcasting of television and radio programs on the internet; all of the foregoing for children ages 0-12

Filing History

REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
May 24, 2026 RCSC
REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Aug 1, 2025 RCSC
SUSPENSION CHECKED - TO ATTORNEY FOR ACTION
May 12, 2025 RCCK
REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Nov 11, 2024 RCSC
REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Apr 18, 2024 RCSC
SUSPENSION CHECKED - TO ATTORNEY FOR ACTION
Mar 27, 2024 RCCK
REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Sep 26, 2023 RCSC
REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Feb 24, 2023 RCSC
NOTIFICATION OF LETTER OF SUSPENSION E-MAILED
Aug 11, 2022 GNS3
LETTER OF SUSPENSION E-MAILED
Aug 11, 2022 GNSL
SUSPENSION LETTER WRITTEN
Aug 11, 2022 CNSL
NOTICE OF REINSTATEMENT E-MAILED
Jun 24, 2022 MREI
REINSTATEMENT GRANTED - RESPONSE RECEIVED
Jun 21, 2022 RGRR
ASSIGNED TO PETITION STAFF
Jun 15, 2022 APET
TEAS REQUEST FOR REINSTATEMENT
Jun 7, 2022 ERRS
ABANDONMENT NOTICE E-MAILED - FAILURE TO RESPOND
Jun 7, 2022 MAB2
ABANDONMENT - FAILURE TO RESPOND OR LATE RESPONSE
Jun 7, 2022 ABN2
TEAS RESPONSE TO OFFICE ACTION RECEIVED
May 24, 2022 TROA
NOTIFICATION OF NON-FINAL ACTION E-MAILED
Nov 24, 2021 GNRN
NON-FINAL ACTION E-MAILED
Nov 24, 2021 GNRT
NON-FINAL ACTION WRITTEN
Nov 24, 2021 CNRT
ASSIGNED TO EXAMINER
Nov 15, 2021 DOCK
NOTICE OF DESIGN SEARCH CODE E-MAILED
Jul 10, 2021 MDSC
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Jul 9, 2021 NWOS
NEW APPLICATION ENTERED
Apr 5, 2021 NWAP