PLAY IS THE WAY
DEAD

Serial Number

97185456

Owner

MATTEL INC.

Attorney

MICHAEL MOORE

Filing Date

Dec 22, 2021

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PLAY IS THE WAY Trademark

Serial Number: 97185456

PLAY IS THE WAY is a trademark filed by MATTEL INC. on December 22, 2021. The trademark is classified under Class 28 (Toys & Sporting Goods). The application is currently no longer active.

Owner Contact Info

MATTEL INC. (20,851 trademarks)

HAWTHORNE, CA

Entity Type: 03

Trademark Details

Filing Date

December 22, 2021

Registration Date

Not Registered

Published for Opposition

October 11, 2022

Goods & Services

TOYS, namely, DOLLS, TOY FIGURES, TOY VEHICLES, INFANT TOYS, CONSTRUCTION TOYS

Filing History

ABANDONMENT NOTICE E-MAILED - NO USE STATEMENT FILED
Jan 5, 2026 MAB6
ABANDONMENT - NO USE STATEMENT FILED
Jan 5, 2026 ABN6
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Oct 16, 2025 EXRA
SOU EXTENSION 5 GRANTED
Oct 15, 2025 EX5G
CASE ASSIGNED TO INTENT TO USE PARALEGAL
Oct 15, 2025 AITU
SOU TEAS EXTENSION RECEIVED
May 27, 2025 EEXT
SOU EXTENSION 5 FILED
May 26, 2025 EXT5
SOU EXTENSION 4 GRANTED
Nov 19, 2024 EX4G
SOU EXTENSION 4 FILED
Nov 19, 2024 EXT4
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Nov 18, 2024 EXRA
SOU TEAS EXTENSION RECEIVED
Nov 18, 2024 EEXT
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
May 30, 2024 EXRA
SOU EXTENSION 3 GRANTED
May 28, 2024 EX3G
SOU EXTENSION 3 FILED
May 28, 2024 EXT3
SOU TEAS EXTENSION RECEIVED
May 28, 2024 EEXT
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Nov 22, 2023 EXRA
SOU EXTENSION 2 GRANTED
Nov 20, 2023 EX2G
SOU EXTENSION 2 FILED
Nov 20, 2023 EXT2
SOU TEAS EXTENSION RECEIVED
Nov 20, 2023 EEXT
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Jun 1, 2023 EXRA
SOU EXTENSION 1 GRANTED
May 30, 2023 EX1G
SOU EXTENSION 1 FILED
May 30, 2023 EXT1
SOU TEAS EXTENSION RECEIVED
May 30, 2023 EEXT
NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Dec 6, 2022 NOAM
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Oct 11, 2022 NPUB
PUBLISHED FOR OPPOSITION
Oct 11, 2022 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Sep 21, 2022 NONP
APPROVED FOR PUB - PRINCIPAL REGISTER
Sep 6, 2022 CNSA
ASSIGNED TO EXAMINER
Aug 31, 2022 DOCK
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Dec 29, 2021 NWOS