Serial Number
85395217
Owner
BLUE CROSS AND BLUE SHIELD ASSOCIATIONAttorney
Melissa RotunnoFiling Date
Aug 11, 2011
MYBLUE HEALTHY BENEFITS Trademark
Serial Number: 85395217
Trademark Classes
Owner Contact Info
200 East Randolph Street, Suite 1800
Chicago, IL 60601
Entity Type: 03
Legal Representation
Trademark Details
Filing Date
August 11, 2011
Registration Date
Not Registered
Published for Opposition
December 11, 2012
Goods & Services
Educational services, namely, providing educational programs in the fields of health and wellness, fitness, nutrition, diet and lifestyle choice, walking exercise programs and general fitness programs, care for diabetes, maternity care and smoking cessation; online personal coaching services in the field of health and wellness
Comprehensive health care benefit programs rendered through a health maintenance organization or preferred provider organization, namely, physician, dental, hospital, home health care, preventive health treatment, therapy and pharmacy services; healthcare services, namely, wellness programs, including maternity, well-child check ups, diabetes, nutrition and smoking cessation; providing health and wellness information, health assessment and consultancy services, namely, providing individual health care assessments and health care consultations, namely, health and disease management services and health consultation for chronic conditions
