HIGHMARK DIBS Trademark
Serial Number: 50120066
Trademark Classes
Class 36 - Insurance & Financial
Insurance; financial affairs; monetary affairs; real estate affairs
Class 41 - Education & Entertainment
Education; providing of training; entertainment; sporting and cultural activities
Class 44 - Medical Services
Medical services; veterinary services; hygienic and beauty care for human beings or animals
Class 35 - Advertising & Business
Advertising; business management; business administration; office functions
Owner Contact Info
Legal Representation
Correspondence Address
Kevin Katona Highmark Health
FAP 21
120 Fifth Avenue
Pittsburgh, PA 15222
United States
Trademark Details
Filing Date
September 21, 2026
Registration Date
Not Registered
Goods & Services
Arranging for ticket reservations for shows and other entertainment events; Entertainment services, namely, contest and incentive award programs designed to reward program participants who exercise, make healthy eating choices, and engage in other health-promoting activities; Entertainment services, namely, contest and incentive award programs designed to reward program participants who participate in competitions, engage with materials, support professional sports teams, and participate in sporting events; Hosting and conducting social entertainment events; Hosting and conducting social entertainment events at sports stadiums; Hosting social entertainment events, namely, sporting events, sports fan events, and events promoting health
Arranging and conducting incentive reward programs to promote the sale of of insurance services; Incentive award programs to promote the sale of products and services of others; Promoting the sale of goods and services of others by means of contests and incentive award programs; Promoting awareness of the benefits of making health, wellness and nutritional changes in daily living to enable businesses to increase productivity and lower health care costs; Promoting sports competitions and events of others; Promoting sporting events, musical concerts and other entertainment events for others; Administration of a consumer membership program for enabling participants to receive product samples and discounts in the field of sporting events, athletic events, health events, and sports merchandise; Promoting the sale of goods and services of others through electronic couponing, promotions and discounts; Promoting the goods and services of others by arranging for sponsors to affiliate their goods and services with an awards program, a sports competition and sporting activities; Administration of a discount program for enabling participants to obtain discounts on goods and services through use of a discount membership card; Membership club services providing discounts and administrative processing of rebates for the services of others; Administration of a program for enabling participants to obtain discounts on goods and receive improved services; Promoting athletic events and sports teams for for others
Providing information in the fields of health and wellness; Health care services, namely, wellness programs
Providing insurance information; Providing health insurance information