HABIT OF THE YEAR
LIVE

Serial Number

50058979

Owner

Highmark Health

Attorney

Kevin Katona

Filing Date

Aug 19, 2026

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HABIT OF THE YEAR Trademark

Serial Number: 50058979

HABIT OF THE YEAR is a trademark filed by Highmark Health on August 19, 2026. The trademark is classified under Class 41 (Education & Entertainment), Class 44 (Medical Services), Class 35 (Advertising & Business). The application is currently pending registration.

Owner Contact Info

Highmark Health (18 trademarks)

120 Fifth Avenue Place
Pittsburgh, PA 15222

Entity Type: 03

Trademark Details

Filing Date

August 19, 2026

Registration Date

Not Registered

Goods & Services

Arranging, organizing, conducting, and hosting social entertainment events; Arranging and conducting online workshops in the field of wellness; Entertainment services, namely, contest and incentive award programs designed to reward program participants who participate in health, wellness, and nutrition activities

Promoting awareness of the benefits of making health, wellness and nutritional changes in daily living to enable businesses to increase productivity and lower health care costs; Promoting the interests of people concerned with health, community and environmental sustainability issues

Providing health information via social media mobile applications; Health care services, namely, wellness programs; Providing health information via a website; Providing health information

Filing History

APPLICATION FILING RECEIPT MAILED
Aug 19, 2026 MAFR
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Aug 19, 2026 NWOS
NEW APPLICATION ENTERED
Aug 19, 2026 NWAP