GO GAGA!
LIVE

Serial Number

87448320

Owner

BLUE BOX OPCO LLC

Attorney

Susan M. Natland

First Use Date

Jul 9, 2018

Filing Date

May 12, 2017

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GO GAGA! Trademark

Serial Number: 87448320 • Registration: 6064572

GO GAGA! is a trademark filed by BLUE BOX OPCO LLC on May 12, 2017. The trademark is classified under Class 9 (Computers & Electronics), Class 10 (Medical Apparatus), Class 11 (Environmental Control), Class 20 (Furniture), Class 24 (Fabrics), Class 27 (Floor Coverings), Class 28 (Toys & Sporting Goods), Class 35 (Advertising & Business). The application is currently registered and active.

Owner Contact Info

BLUE BOX OPCO LLC (44 trademarks)

San Diego, CA 92121

Entity Type: 16

Trademark Details

Filing Date

May 12, 2017

Registration Date

May 26, 2020

First Use Anywhere

July 9, 2018

First Use in Commerce

July 9, 2018

Published for Opposition

June 18, 2019

Goods & Services

Mats, namely, floor mats, bath mats; non-slip mats, namely, non-slip floor mats, non-slip bath mats; foam mats for use on play area surfaces

[ Wholesale store services, wholesale distributorships, online wholesale store services, retail store services, online retail store services, all of these services featuring baby, infant, and toddler items, maternity items, goods relating to the nursing and feeding of babies, infants and toddlers, bags, baby carriers, covers, harnesses, toys, games, playthings, travel gear, furniture, beds, mats, play gyms, playpens, apparatus and instruments for lighting, refrigeration, and preparation of beverages, beddings, linens, pillows, blankets, monitors, walky-talkies, thermometers, projectors, software, and apparatus and instruments for music, sound, and data reproduction, storage, recording, and transmission; provision of an on-line marketplace for buyers and sellers of goods and services on the Internet or a communications network; the bringing together for the benefit of others, of a variety of goods, enabling customers to conveniently view and purchase those goods from an Internet web site particularly specializing in the marketing of the sale of goods of others; the bringing together, for the benefit of others, of a variety of goods, enabling customers to conveniently view and purchase those goods in the field related to baby, infant, and toddler items, maternity items, goods relating to the nursing and feeding of babies, infants and toddlers, bags, baby carriers, covers, harnesses, toys, games, playthings, travel gear, furniture, beds, mats, play gyms, playpens, apparatus and instruments for lighting, refrigeration, and preparation of beverages, beddings, linens, pillows, blankets, monitors, walky-talkies, thermometers, projectors, software, and apparatus and instruments for music, sound, and data reproduction, storage, recording, and transmission; providing incentive award programs through issuance and processing of loyalty points for purchase of a company's goods and services, providing incentive award programs for customers through the issuance and processing of loyalty coupons for frequent use of participating businesses; direct mail advertising; import-export agency services; on-line advertising on a computer network; advertising services, namely, presentation of goods on the Internet for retail purposes; procurement services for others, namely, purchasing baby, infant, and toddler items, maternity items, goods relating to the feeding of babies, infants and toddlers, bags, baby carriers, covers, harnesses, toys, games, playthings, travel gear, furniture, beds, mats, play gyms, playpens, apparatus and instruments for lighting, refrigeration, and preparation of beverages, beddings, linens, pillows, blankets, monitors, walky-talkies, thermometers, projectors, software and apparatus and instruments for music, sound, and data reproduction, storage, recording, and transmission; providing business information via a web site; sales promotion for others; window dressing services for advertising purposes ]

Baby teethers; teething rings; teething rattles, namely, teething ring incorporating baby rattles; infants' feeding bottles; feeding bottles; babies' pacifiers

[ Baby bedding, namely, crib bumpers, crib skirts, crib blankets, crib liners and diaper changing pad covers not of paper; crib fitted sheets; waterproof crib fitted sheets; blankets, namely, swaddle blankets, bed blankets, lap blankets, children's blankets, and travelling blankets; handkerchiefs of textile; lovies, namely, small babies' blankets, used for providing comfort to babies ]

Baby multiple activity toys; toy building blocks; stacking toys; balls for games; plush toys; stuffed toys; puppets; toy robots; crib toys; teething toys; baby rattles incorporating teething rings; electronic learning toys; toy LED light sticks; children's multiple activity toys; educational toys, namely, toy building blocks, toy construction blocks, toys for developing fine motor skills of children, toys for children for educational purposes to promote cognitive development; children's educational toys for developing fine motor skills and cognitive skills; toy mobiles; children's activity tables containing manipulative toys; musical toys; toys, namely, percussion caps; toy musical boxes; toy musical instruments; bath toys; bath toys, namely, bubble making wands and solution sets; squeeze toys; playground balls; baby and infant rattles; quoits; spinning tops; play mats incorporating infant toys; swings; trampolines; toys relating to magic, namely, magic tricks; rideable toys, namely, toy vehicles; flying discs; action figures and accessories therefor; toy costumes, namely, doll costumes, costume masks, and children's dress-up accessories; toy guns; toy masks; modeled plastic toy figurines; toy figurines, namely, action figure toys; toy air pistols; sand toys for sandpits; fantasy character toys; scale model kits; scale model cars; toy vehicles; radio-controlled toy vehicles; toy scale model kits; toy scooters; toy drones; plastic race tracks; toy guns; chess and board games; chessboards; darts; jigsaw puzzles; kites; kaleidoscopes; dolls; doll accessories; dolls' clothes; dolls' houses; parlour games; collection of figures in the nature of modeled plastic toy figurines specifically for use with parlor games; hand-held unit for playing electronic games; controllers for game consoles; controllers for toys, namely, vehicles, cars, planes and boats; video game machines; battery-powered computer game with LCD screen which features animation and sound effects; computer game apparatus, namely, apparatus for electronic games adapted for use with an external display screen or monitor and apparatus for electronic games other than those adapted for use with an external display screen or monitor; balls for games; gloves for games, namely, handball gloves and skateboarding gloves; marbles for games; playing cards; appliances for gymnastics; roller skates; skateboards; baseballs; basketballs; soccer balls; fishing rods; ring games; rackets for games, namely, tennis, squash, badminton, and table tennis; skis; sleds; sling shots; swimming kick boards; skipping ropes; jump ropes; surfboards; ornaments and decorations for Christmas trees; play mats containing infant toys, play mats for use with toy vehicles, and play mats for the purpose of putting together puzzles; non-slip play mats containing infant toys, non-slip play mats for use with toy vehicles, non-slip play mats for the purpose of putting together puzzles

[ Lamps; LED lighting fixtures; installations, apparatus and instruments for lighting, namely, lighting fixtures, battery-operated night lights and electric night lights; light projectors, namely, laser light projectors; projector lamps; beverage cooling apparatus; apparatus for refrigerating, namely, refrigerators and refrigerating machines; apparatus for freezing, namely, freezers; apparatus for preparation of beverages, namely, electric beverage warmers and heaters ]

Chairs; high chairs; booster seats; infant walkers; children's feeding seats; babies' cot; babies' cribs; babies' baskets, namely, moses baskets; infant bouncers; pillows; cushions; cushions for infants, namely, dual-purpose cushions for supporting a feeding bottle and the head and neck of an infant and infant sleep positioner cushions not for medical or therapeutic purposes; maternity pillows; nursing pillows; bolsters as cushions; children's sleeping mats; sleeping mats; nap mats; baby changing mats; mat for infant playpens; playpens; beds; mattresses; folding beds; infant beds; portable beds; babies' bouncing chairs; changing tables for babies; safety gates of non-metal for babies and children

[ Baby and children monitors; walky-talkies; thermometers and electronic thermometers, other than for medical purposes; projectors, namely, LCD Projectors, movie projectors; image projectors, namely, movie projectors and multimedia projectors; picture projectors; room display monitors, namely, LCD monitors for security purposes; computer game software; downloadable computer software applications for games or for baby monitoring; computer software programs for transmitting computer sounds; computer software programs used to compose computer generated music; sound processing units, namely, electronic sound processing apparatus; animated cartoons recorded on magnetic data carriers; eye glasses; sunglasses; apparatus and instruments for music reproduction, namely, MP3 players, CD players, radio receivers and monitors for reproduction of sound; apparatus for storing sound and images, namely, computer hardware; apparatus and instruments for transmitting data, namely, computer hardware and cell phones; apparatus for electronic recording of sound; apparatus for transmission of sound; computer controlled sound apparatus, namely, digital audio players and recorders, CD players and recorders ]

Filing History

OFFICE ACTION ISSUED POU1
Jun 26, 2026 PUM1
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Jun 24, 2026 APRE
TEAS SECTION 8 RECEIVED
May 21, 2026 ES8R
TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Feb 12, 2026 EWAF
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Feb 12, 2026 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Feb 12, 2026 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Feb 12, 2026 REAP
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Feb 12, 2026 CHAN
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Feb 12, 2026 COAR
COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
May 26, 2025 REM1
REGISTERED-PRINCIPAL REGISTER
May 26, 2020 R.PR
NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Apr 24, 2020 SUNA
ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Apr 23, 2020 CNPR
STATEMENT OF USE PROCESSING COMPLETE
Apr 22, 2020 SUPC
CASE ASSIGNED TO INTENT TO USE PARALEGAL
Apr 22, 2020 AITU
USE AMENDMENT FILED
Apr 8, 2020 IUAF
TEAS STATEMENT OF USE RECEIVED
Apr 8, 2020 EISU
NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Oct 8, 2019 NOAM
EXTENSION OF TIME TO OPPOSE PROCESS - TERMINATED
Aug 28, 2019 ETOP
EXTENSION OF TIME TO OPPOSE RECEIVED
Jul 17, 2019 ETOF
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Jun 18, 2019 NPUB
PUBLISHED FOR OPPOSITION
Jun 18, 2019 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
May 29, 2019 NONP
APPROVED FOR PUB - PRINCIPAL REGISTER
May 10, 2019 CNSA
EXAMINER'S AMENDMENT ENTERED
May 6, 2019 XAEC
NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
May 6, 2019 GNEN
EXAMINERS AMENDMENT E-MAILED
May 6, 2019 GNEA
EXAMINERS AMENDMENT -WRITTEN
May 6, 2019 CNEA
ASSIGNED TO LIE
May 6, 2019 ALIE
ASSIGNED TO LIE
Apr 29, 2019 ALIE
TEAS RESPONSE TO SUSPENSION INQUIRY RECEIVED
Apr 23, 2019 ERSI
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Feb 19, 2019 CHAN
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Feb 19, 2019 COAR
NOTIFICATION OF LETTER OF SUSPENSION E-MAILED
Oct 5, 2018 GNS3
LETTER OF SUSPENSION E-MAILED
Oct 5, 2018 GNSL
SUSPENSION LETTER WRITTEN
Oct 5, 2018 CNSL
TEAS/EMAIL CORRESPONDENCE ENTERED
Aug 24, 2018 TEME
CORRESPONDENCE RECEIVED IN LAW OFFICE
Aug 23, 2018 CRFA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
Aug 23, 2018 TROA
NOTIFICATION OF NON-FINAL ACTION E-MAILED
Mar 15, 2018 GNRN
NON-FINAL ACTION E-MAILED
Mar 15, 2018 GNRT
NON-FINAL ACTION WRITTEN
Mar 15, 2018 CNRT
TEAS/EMAIL CORRESPONDENCE ENTERED
Feb 14, 2018 TEME
CORRESPONDENCE RECEIVED IN LAW OFFICE
Feb 13, 2018 CRFA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
Feb 13, 2018 TROA
NOTIFICATION OF NON-FINAL ACTION E-MAILED
Aug 17, 2017 GNRN
NON-FINAL ACTION E-MAILED
Aug 17, 2017 GNRT
NON-FINAL ACTION WRITTEN
Aug 17, 2017 CNRT
ASSIGNED TO EXAMINER
Aug 10, 2017 DOCK
PRELIMINARY/VOLUNTARY AMENDMENT - ENTERED
Jul 28, 2017 AMPX
ASSIGNED TO LIE
Jul 25, 2017 ALIE
TEAS VOLUNTARY AMENDMENT RECEIVED
Jun 22, 2017 PARI
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
May 17, 2017 NWOS
NEW APPLICATION ENTERED
May 16, 2017 NWAP