ECOCHOICE
LIVE

Serial Number

79329174

Owner

Rapala VMC Oyj

Attorney

Christine B. Redfield

Filing Date

Sep 7, 2021

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ECOCHOICE Trademark

Serial Number: 79329174 • Registration: 7141172

ECOCHOICE is a trademark filed by Rapala VMC Oyj on September 7, 2021. The trademark is classified under Class 7 (Machinery), Class 8 (Hand Tools), Class 9 (Computers & Electronics), Class 18 (Leather Goods), Class 22 (Cordage), Class 25 (Clothing), Class 28 (Toys & Sporting Goods), Class 31 (Natural Agricultural Products). The application is currently registered and active.

Owner Contact Info

Rapala VMC Oyj

Tehtaantie 2

Entity Type: 99

Trademark Details

Filing Date

September 7, 2021

Registration Date

August 22, 2023

Published for Opposition

June 6, 2023

Goods & Services

Clothing, namely, shirts, trousers, hoodies, sweatshirts, T-shirts, clothing jackets, rain jackets, bib overalls, winter jackets, winter bib overalls, winter gloves, neck gaiters, scarves, belts, hosiery, underwear; Footwear; Headwear; Clothing, namely, gloves, vests, clothing jackets, bib overall, neck gaiters, scarves and belts, for fishermen; Footwear and headwear for fishermen; Fishing vests; Swimming suits

Power-operated tools, namely, battery powered fishing line removers in the nature of  fishing line remover machines and fishing line remover strippers; electric ski edge sharpening tools; motors and engines, except for land vehicles; machine coupling and transmission components, except for land vehicles; automatic vending machines; power operated ice drills and augers and their parts and fittings being drill bits, drill and auger holders, blade guards, and extension rods and handles specially adapted for the aforesaid goods; blades for power-operated drills and ice augers; aerators being floating aerator machines and battery powered aerators being machines used in fishing

Raw and unprocessed grains and edible seeds; foodstuffs and beverages for animals; Fishing bait, live; Edible processed fishing baits; freeze-dried fishing bait; Hard boiled fishing baits, being processed fishing bait; Ground baits for fishing, made of natural materials being processed fishing baits; Bran mash for animal consumption; draff for animal consumption; fish meal for animal consumption; grains and seeds for animal consumption

Ropes and string; nets, namely, fishing nets; tents and tarpaulins; awnings of textile or synthetic materials; sails; sacks for the transport and storage of materials in bulk; nets for camouflage; thread, not of metal, for wrapping or binding, namely, twine; wrapping or binding bands, not of metal; Fishing tents and ice fishing tents

Leather and imitations of leather; animal skins and hides; luggage and all-purpose carrying bags; umbrellas and parasols; walking sticks; whips, harnesses and saddlery; collars, leashes and clothing for animals; All-purpose carrying bags; rucksacks; handbags; travelling bags; school bags; tool bags of leather, sold empty

Games, toys and playthings, namely playing cards, card games, board games, toy balls, plush toys; video game machines; gymnastic apparatus; sporting articles, namely skis, ski poles, ski bindings, ski bags; decorations for Christmas trees; Fishing tackle; handheld fishing nets; floats for fishing; rods for fishing; lures for fishing; artificial fishing bait; reels for fishing; reel seats, being structural parts of fishing rods; lines for fishing; hooks for fishing; fishing tackle boxes; bags adapted for fishing tackle

Navigation apparatus and instruments, namely, global positioning system (GPS), GPS tracking devices, marine compasses, and surveying instruments; photographic apparatus and instruments, namely, cameras, video cameras, underwater cameras and video cameras, fish finding cameras, tripods for cameras, bags for cameras and photographic equipment, camera mounts and supports; cinematographic apparatus and instruments being video recorders, audiovisual apparatus and instruments being audiovisual receivers, optical apparatus and instruments being eyeglasses, binoculars, and telescopes; weighing and measuring apparatus and instruments being scales, floating fish weighing scales, measuring rulers, fishing line counters and fish counters; signalling apparatus and instruments being signaling mirrors, emergency signal transmitters, signal whistles, signal bells, life-saving and teaching apparatus and instruments, namely, life rafts, life vests, and fall protection equipment for fall restraint and fall arrest, namely, bars, anchors, harnesses, lines, lanyards, carabiners and anchorage connectors; Apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling the distribution or use of electricity; Apparatus and instruments for recording, transmitting, reproducing or processing sound, images or data; Recorded and downloadable media, namely, recorded compact discs featuring instruction in the field of fishing, downloadable films and movies featuring instruction in the field of fishing, downloadable podcasts in the field of fishing, downloadable electronic newsletters delivered by e-mail in the field of fishing, downloadable documents and electronic books in the field of fishing provided via a website; recorded and downloadable computer software, namely, recorded computer game software in the field of fishing, computer game software downloadable via the Internet in the field of fishing, downloadable educational mobile applications featuring instruction in fishing, and downloadable mobile applications for playing online games in the field of fishing; downloadable virtual goods, namely, computer programs featuring fishing equipment for use in online virtual worlds, and downloadable computer game software featuring virtual goods, namely, fishing equipment for use in online virtual worlds; calculating machines; computers and computer peripheral devices; diving suits, divers' masks, ear plugs for divers, nose clips for divers and swimmers, gloves for divers, breathing apparatus for underwater swimming; fire-extinguishing apparatus; sonar and marine depth finders; cameras; video cameras; binoculars; fire, smoke and motion detectors, directional compasses; frequency meters; monitoring instruments, namely, marine sonars for finding fish, fish bite alarms and monitors; radar apparatus; battery chargers; remote control apparatus, being remote controls for GPS navigation devices, sonar equipment and fishing equipment in the nature of fish bite alarms; Safety, security, protection and signalling devices, namely, marking and signalling buoys, luminous safety beacons, flashing safety lights, reflective safety vests, safety nets; touch screens; spectacles; sunglasses; protective clothing, headwear and footwear for protection against accident or injury; life vests

Hand tools, namely, multi-tool knives, pliers, tweezers, hand-operated ski edge sharpening tools, ice hammers, ice picks, hand-operated fishing hook sharpeners, hand-operated knife sharpeners, hand-operated scrapers for skis and their parts and fittings being magnetic tool holders, handles for hand tools, blades for hand tools, and blade guards for hand tool blades specially adapted for the aforesaid goods; knife sheaths; cutlery, namely, [ table cutlery, knives being tableware, ] fishing knives, [ forks being tableware, spoons being tableware, and scalers ] ; side arms not including firearms, namely, hunting knives; razors; hand-operated ice drills and ice augers and their parts and fittings being drill bits, blade guards, and extension rods and handles specially adapted for the aforesaid goods; blades for hand operated ice drills and ice augers; tool belts; hand tools for use in fishing, namely, fish hook removers, fishing line removers, fishing hook files, shears and cutters for fishing, fishing line cutters, fish grippers, fish scalers, scoops and skimmers used in ice fishing, fishing forceps for removing fish hooks and their parts and fittings being fishing tool holders specially adapted for the aforesaid goods; fishing pliers; scissors

Filing History

PARTIAL INVALIDATION OF REG EXT PROTECTION CREATED
May 8, 2026 INPR
PARTIAL INVALIDATION OF REG EXT PROTECTION CREATED
Apr 27, 2026 INPR
NOTICE OF UPDATED REGISTRATION CONFIRMATION EMAILED
Sep 16, 2025 NURC
AMENDMENT UNDER SECTION 7 - PROCESSED
Aug 27, 2025 A7OK
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Aug 25, 2025 APRE
TEAS SECTION 7 REQUEST RECEIVED
Apr 8, 2025 ES7R
NEW REPRESENTATIVE AT IB RECEIVED
Apr 20, 2024 NREP
FINAL DECISION TRANSACTION PROCESSED BY IB
Dec 11, 2023 FINO
FINAL DISPOSITION NOTICE SENT TO IB
Nov 22, 2023 FICS
FINAL DISPOSITION PROCESSED
Nov 22, 2023 FIMP
FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB
Nov 22, 2023 FICR
NOTICE OF REGISTRATION CONFIRMATION EMAILED
Aug 22, 2023 NRCC
REGISTERED-PRINCIPAL REGISTER
Aug 22, 2023 R.PR
NOTIFICATION OF POSSIBLE OPPOSITION - PROCESSED BY IB
Jun 12, 2023 OPNX
NOTIFICATION PROCESSED BY IB
Jun 6, 2023 GPNX
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Jun 6, 2023 NPUB
PUBLISHED FOR OPPOSITION
Jun 6, 2023 PUBO
NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB
May 24, 2023 OPNS
NOTIFICATION OF POSSIBLE OPPOSITION CREATED, TO BE SENT TO IB
May 24, 2023 OPNR
NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB
May 17, 2023 OPNS
NOTICE OF START OF OPPOSITION PERIOD CREATED, TO BE SENT TO IB
May 17, 2023 OP2R
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
May 17, 2023 NONP
APPROVED FOR PUB - PRINCIPAL REGISTER
May 2, 2023 CNSA
NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
May 1, 2023 GNEN
EXAMINERS AMENDMENT E-MAILED
May 1, 2023 GNEA
EXAMINERS AMENDMENT -WRITTEN
May 1, 2023 CNEA
NOTIFICATION OF FINAL REFUSAL EMAILED
Jan 4, 2023 GNFN
FINAL REFUSAL E-MAILED
Jan 4, 2023 GNFR
FINAL REFUSAL WRITTEN
Jan 4, 2023 CNFR
TEAS/EMAIL CORRESPONDENCE ENTERED
Dec 17, 2022 TEME
CORRESPONDENCE RECEIVED IN LAW OFFICE
Dec 16, 2022 CRFA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
Dec 16, 2022 TROA
REFUSAL PROCESSED BY IB
Aug 2, 2022 RFNT
NON-FINAL ACTION MAILED - REFUSAL SENT TO IB
Jul 13, 2022 RFCS
REFUSAL PROCESSED BY MPU
Jul 13, 2022 RFRR
NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW
Jun 23, 2022 RFCR
NON-FINAL ACTION WRITTEN
Jun 22, 2022 CNRT
ASSIGNED TO EXAMINER
Jun 11, 2022 DOCK
APPLICATION FILING RECEIPT MAILED
Jan 7, 2022 MAFR
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Jan 3, 2022 NWOS
SN ASSIGNED FOR SECT 66A APPL FROM IB
Dec 23, 2021 REPR