CHEESELANDIA
LIVE

Serial Number

99300807

Owner

Wisconsin Milk Marketing Board, Inc.

Attorney

Craig Fieschko

Filing Date

Jul 24, 2025

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CHEESELANDIA Trademark

Serial Number: 99300807 • Registration: 8158633

CHEESELANDIA is a trademark filed by Wisconsin Milk Marketing Board, Inc. on July 24, 2025. The trademark is classified under Class 9 (Computers & Electronics), Class 41 (Education & Entertainment), Class 42 (Computer & Scientific), Class 35 (Advertising & Business). The application is currently registered and active.

Owner Contact Info

Wisconsin Milk Marketing Board, Inc.

8418 Excelsior Drive
Madison, WI 53717

Entity Type: 03

Trademark Details

Filing Date

July 24, 2025

Registration Date

March 3, 2026

Published for Opposition

January 13, 2026

Goods & Services

Creating an on-line community for cheese enthusiasts; Computer services, namely, creating an on-line community for registered users to connect and meet with fellow cheese enthusiasts; Computer services, namely, creating an on-line community for registered users to participate in discussions, form virtual communities, and engage in social networking services in the field of cheese appreciation

Downloadable software in the nature of a mobile application for cheese appreciation, namely, for the provision of information regarding cheeses, cheesemakers, cheesemaking, recipes, cooking advice, pairing recommendations, and cheese-related events, and for social networking among cheese enthusiasts

Organization of social entertainment events; Arranging and conducting special events for social entertainment purposes; Entertainment services in the nature of arranging social entertainment events; Arranging social entertainment events, namely, in-person and online meetups, parties, game nights, scavenger hunts, cooking competitions, tastings, classes, and tours of cheesemaking facilities, all involving cheese appreciation; Organizing social entertainment events, namely, in-person and online meetups, parties, game nights, scavenger hunts, cooking competitions, tastings, classes, and tours of cheesemaking facilities, all involving cheese appreciation

Promoting public interest and awareness of cheese, cheesemaking, and the history, heritage, and quality of cheese; Promoting public interest and awareness of dairy products and dairy producers; Promoting public interest and awareness of Wisconsin, products and services from Wisconsin, and the providers thereof; Providing consumer information in the field of Wisconsin, products and services from Wisconsin, and the providers thereof; Marketing services, namely, promoting or advertising the goods and services of others; Advertising services, namely, promoting the brands, goods and services of others; Advertising services, namely, promoting and marketing the goods and services of others in the field of cheese and cheesemaking via print and electronic media; Advertising services, namely, promoting and marketing the goods and services of others in the field of products and services from Wisconsin via print and electronic media

Filing History

NOTICE OF REGISTRATION CONFIRMATION EMAILED
Mar 3, 2026 NRCC
REGISTERED-PRINCIPAL REGISTER
Mar 3, 2026 R.PR
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Jan 13, 2026 NPUB
PUBLISHED FOR OPPOSITION
Jan 13, 2026 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Jan 7, 2026 NONP
APPROVED FOR PUB - PRINCIPAL REGISTER
Dec 13, 2025 CNSA
ASSIGNED TO EXAMINER
Dec 10, 2025 DOCK
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Dec 2, 2025 NWOS
APPLICATION FILING RECEIPT MAILED
Jul 24, 2025 MAFR
NEW APPLICATION ENTERED
Jul 24, 2025 NWAP