BRANDS IN PLAY
LIVE

Serial Number

99396144

Owner

Sawhorse Productions, LLC

Attorney

MICHAEL AVERY SEGAL

First Use Date

Feb 14, 2025

Filing Date

Sep 16, 2025

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BRANDS IN PLAY Trademark

Serial Number: 99396144 • Registration: 8213689

BRANDS IN PLAY is a trademark filed by Sawhorse Productions, LLC on September 16, 2025. The trademark is classified under Class 41 (Education & Entertainment). The application is currently registered and active.

Owner Contact Info

Sawhorse Productions, LLC (8 trademarks)

3499 Cahuenga Blvd W.
Los Angeles, CA 90068

Entity Type: 16

Trademark Details

Filing Date

September 16, 2025

Registration Date

April 14, 2026

First Use Anywhere

February 14, 2025

First Use in Commerce

February 14, 2025

Published for Opposition

February 24, 2026

Goods & Services

Production of podcasts; Entertainment services, namely, providing podcasts in the field of marketing related to entertainment, gaming, and immersive technology; Entertainment services, namely, providing video podcasts in the field of marketing related to entertainment, gaming, and immersive technology specifically; Entertainment services, namely, an ongoing multimedia program featuring discussions on marketing in entertainment, gaming, and immersive technology specifically, distributed via various platforms across multiple forms of transmission media

Filing History

NOTICE OF REGISTRATION CONFIRMATION EMAILED
Apr 14, 2026 NRCC
REGISTERED-PRINCIPAL REGISTER
Apr 14, 2026 R.PR
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Feb 24, 2026 NPUB
PUBLISHED FOR OPPOSITION
Feb 24, 2026 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Feb 18, 2026 NONP
APPROVED FOR PUB - PRINCIPAL REGISTER
Jan 30, 2026 CNSA
ASSIGNED TO EXAMINER
Jan 27, 2026 DOCK
APPLICATION FILING RECEIPT MAILED
Sep 16, 2025 MAFR
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Sep 16, 2025 NWOS
NEW APPLICATION ENTERED
Sep 16, 2025 NWAP