TrademarkDir
BE TRUE! BE YOU!
DEAD

Serial Number

77979280

Owner

MGA ENTERTAINMENT INC.

First Use Date

May 28, 2009

Filing Date

Apr 6, 2009

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BE TRUE! BE YOU! Trademark

Serial Number: 77979280 • Registration: 3819747

BE TRUE! BE YOU! is a trademark filed by MGA ENTERTAINMENT INC. on April 6, 2009. The trademark is classified under Class 28 (Toys & Sporting Goods). The application is currently no longer active.

Owner Contact Info

MGA ENTERTAINMENT INC. (898 trademarks)

16730 SCHOENBORN STREET
NORTH HILLS, CA 91343

Entity Type: 03

Trademark Details

Filing Date

April 6, 2009

Registration Date

July 13, 2010

First Use Anywhere

May 28, 2009

First Use in Commerce

May 28, 2009

Published for Opposition

August 4, 2009

Cancellation Date

February 19, 2021

Goods & Services

TOYS, GAMES AND PLAYTHINGS, NAMELY, CHILDREN'S PLAY COSMETICS, DOLLS, DOLL CLOTHING, DOLL ACCESSORIES, TOY VEHICLES AND PLAYSETS THEREFOR

Filing History

CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9
Feb 19, 2021 CAEX
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Mar 12, 2020 CHAN
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Mar 12, 2020 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Mar 12, 2020 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Mar 12, 2020 REAP
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Mar 12, 2020 COAR
COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Jul 13, 2019 REM2
NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Sep 20, 2016 NA85
REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Sep 20, 2016 C15A
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Sep 20, 2016 APRE
TEAS SECTION 8 & 15 RECEIVED
Jul 13, 2016 E815
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Jul 13, 2016 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Jul 2, 2014 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Jul 2, 2014 REAP
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Jul 30, 2013 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Jul 30, 2013 REAP
REGISTERED-PRINCIPAL REGISTER
Jul 13, 2010 R.PR
NOTICE OF ACCEPTANCE OF STATEMENT OF USE MAILED
Jun 9, 2010 SUNA
LAW OFFICE REGISTRATION REVIEW COMPLETED
Jun 8, 2010 REGV
ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Jun 4, 2010 CNPR
NOTICE OF DESIGN SEARCH CODE MAILED
May 19, 2010 MDSC
STATEMENT OF USE PROCESSING COMPLETE
May 18, 2010 SUPC
DIVISIONAL PROCESSING COMPLETE
May 18, 2010 DPCC
RESPONSE TO ITU OFFICE ACTION ENTERED
May 12, 2010 IROA
FAX RECEIVED
May 12, 2010 FAXX
ITU OFFICE ACTION ISSUED FOR DIVISIONAL REQUEST
Apr 6, 2010 INCD
CASE ASSIGNED TO INTENT TO USE PARALEGAL
Mar 30, 2010 AITU
USE AMENDMENT FILED
Feb 19, 2010 IUAF
DIVISIONAL REQUEST RECEIVED
Feb 19, 2010 DRRR
TEAS REQUEST TO DIVIDE RECEIVED
Feb 19, 2010 ERTD
TEAS STATEMENT OF USE RECEIVED
Feb 19, 2010 EISU
NOA MAILED - SOU REQUIRED FROM APPLICANT
Oct 27, 2009 NOAM
PUBLISHED FOR OPPOSITION
Aug 4, 2009 PUBO
NOTICE OF PUBLICATION
Jul 15, 2009 NPUB
LAW OFFICE PUBLICATION REVIEW COMPLETED
Jun 30, 2009 PREV
ASSIGNED TO LIE
Jun 30, 2009 ALIE
EXAMINER'S AMENDMENT MAILED
Jun 24, 2009 CNEA
APPROVED FOR PUB - PRINCIPAL REGISTER
Jun 23, 2009 CNSA
EXAMINER'S AMENDMENT ENTERED
Jun 23, 2009 XAEC
EXAMINERS AMENDMENT -WRITTEN
Jun 23, 2009 CNEA
ASSIGNED TO EXAMINER
Jun 23, 2009 DOCK
NOTICE OF DESIGN SEARCH CODE MAILED
Apr 10, 2009 MDSC
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Apr 9, 2009 NWOS
NEW APPLICATION ENTERED
Apr 9, 2009 NWAP

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