TrademarkDir

THE SOUTHERN COMPANY – Trademark Portfolio

Entity Type: 03

THE SOUTHERN COMPANY owns a portfolio of 88 U.S. trademarks filed with the United States Patent and Trademark Office (USPTO), including well-known marks such as @, EARTHCENTS, PAY BY DAY, POWER MATCH, and TARGET ZERO. Of these, 21 are registered and 4 are pending. The portfolio spans 15 Nice Classification classes, led by Class 35 (Advertising & Business) and Class 40 (Treatment & Processing). Headquartered in Atlanta, GA.

30 Ivan Allen, Jr. Blvd. NW

Atlanta, GA 30308

88 Total Trademarks

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All (88) Registered (21) Pending (4) Abandoned (45) Cancelled (18)
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Trademark Classifications

THE SOUTHERN COMPANY's trademark portfolio spans 15 Nice Classification classes, reflecting the scope of goods and services protected under their brand portfolio.

35
Advertising & Business (16 filings)

Advertising; business management; business administration; office functions

40
Treatment & Processing (16 filings)

Treatment of materials

39
Transportation & Storage (14 filings)

Transport; packaging and storage of goods; travel arrangement

41
Education & Entertainment (13 filings)

Education; providing of training; entertainment; sporting and cultural activities

42
Computer & Scientific (9 filings)

Scientific and technological services; industrial analysis and research services

37
Building & Construction (7 filings)

Building construction; repair; installation services

36
Insurance & Financial (6 filings)

Insurance; financial affairs; monetary affairs; real estate affairs

16
Paper Goods (6 filings)

Paper and cardboard; printed matter; bookbinding material; photographs; stationery

9
Computers & Electronics (4 filings)

Scientific, nautical, surveying, photographic, cinematographic, optical apparatus and instruments

7
Machinery (4 filings)

Machines and machine tools; motors and engines; machine coupling and transmission components

Frequently Asked Questions

How many trademarks does THE SOUTHERN COMPANY have?

THE SOUTHERN COMPANY has 88 U.S. trademarks filed with the USPTO. Of these, 21 registered, 4 pending, 45 abandoned, 18 cancelled.

What trademark classes does THE SOUTHERN COMPANY file in?

THE SOUTHERN COMPANY files trademarks across 15 Nice Classification classes. The most active classes are Class 35 (Advertising & Business), Class 40 (Treatment & Processing), Class 39 (Transportation & Storage), Class 41 (Education & Entertainment), Class 42 (Computer & Scientific). Class 35 covers advertising; business management; business administration; office functions.

What are THE SOUTHERN COMPANY's most well-known trademarks?

THE SOUTHERN COMPANY's registered trademark portfolio includes well-known marks such as @, EARTHCENTS, PAY BY DAY, POWER MATCH, and TARGET ZERO. These are among 21 currently registered trademarks in the portfolio.

What is THE SOUTHERN COMPANY's trademark registration success rate?

THE SOUTHERN COMPANY has a 25% trademark registration rate, with 21 out of 84 resolved applications resulting in successful registration. Currently, 4 applications are pending review.