STARBUCKS CORPORATION – Trademark Portfolio

Entity Type: 03

STARBUCKS CORPORATION holds 565 U.S. trademarks filed with the United States Patent and Trademark Office (USPTO), with a strong focus on Class 30 (Staple Foods) — 319 filings in this category. The portfolio also extends into Class 35 (Advertising & Business) across 20 Nice Classification classes. Currently, 164 trademarks are registered and 7 are pending. Notable registered marks include R, PSL, TAZO, ETHOS, and VENTI. The owner is based in Seattle, WA.

2401 Utah Avenue South

Seattle, WA 98134

565 Total Trademarks

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Trademark Classifications

STARBUCKS CORPORATION's trademark portfolio spans 20 Nice Classification classes, reflecting the scope of goods and services protected under their brand portfolio.

30
Staple Foods (319 filings)

Coffee, tea, cocoa and artificial coffee; rice; tapioca and sago; flour and preparations

35
Advertising & Business (70 filings)

Advertising; business management; business administration; office functions

32
Light Beverages (66 filings)

Beers; mineral and aerated waters and other non-alcoholic beverages; fruit beverages

29
Meats & Processed Foods (51 filings)

Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits

43
Hotels & Restaurants (43 filings)

Services for providing food and drink; temporary accommodation

11
Environmental Control (39 filings)

Apparatus for lighting, heating, steam generating, cooking, refrigerating, drying

42
Computer & Scientific (35 filings)

Scientific and technological services; industrial analysis and research services

21
Housewares (31 filings)

Household or kitchen utensils and containers; combs and sponges; brushes

41
Education & Entertainment (28 filings)

Education; providing of training; entertainment; sporting and cultural activities

7
Machinery (28 filings)

Machines and machine tools; motors and engines; machine coupling and transmission components

Frequently Asked Questions

How many trademarks does STARBUCKS CORPORATION have?

STARBUCKS CORPORATION has 565 U.S. trademarks filed with the USPTO. Of these, 164 registered, 7 pending, 115 abandoned, 279 cancelled.

What trademark classes does STARBUCKS CORPORATION file in?

STARBUCKS CORPORATION files trademarks across 20 Nice Classification classes. The most active classes are Class 30 (Staple Foods), Class 35 (Advertising & Business), Class 32 (Light Beverages), Class 29 (Meats & Processed Foods), Class 43 (Hotels & Restaurants). Class 30 covers coffee, tea, cocoa and artificial coffee; rice; tapioca and sago; flour and preparations.

What are STARBUCKS CORPORATION's most well-known trademarks?

STARBUCKS CORPORATION's registered trademark portfolio includes well-known marks such as R, PSL, TAZO, ETHOS, and VENTI. These are among 164 currently registered trademarks in the portfolio.

What is STARBUCKS CORPORATION's trademark registration success rate?

STARBUCKS CORPORATION has a 29% trademark registration rate, with 164 out of 558 resolved applications resulting in successful registration. Currently, 7 applications are pending review.