MARY KAY, INC. – Trademark Portfolio
Entity Type: 03
MARY KAY, INC. holds 702 U.S. trademarks filed with the United States Patent and Trademark Office (USPTO), with a strong focus on Class 3 (Cosmetics & Cleaning) — 431 filings in this category. The portfolio also extends into Class 16 (Paper Goods) across 20 Nice Classification classes. Currently, 168 trademarks are registered and 7 are pending. Notable registered marks include MK, MK5K, ELIGE, BELARA, and DOMAIN. The owner is based in DALLAS, TX.
1220 MAJESTY ST.
DALLAS, TX
Showing of trademarks Trademarks
Trademark Classifications
MARY KAY, INC.'s trademark portfolio spans 20 Nice Classification classes, reflecting the scope of goods and services protected under their brand portfolio.
Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring
Paper and cardboard; printed matter; bookbinding material; photographs; stationery
Education; providing of training; entertainment; sporting and cultural activities
Advertising; business management; business administration; office functions
Scientific, nautical, surveying, photographic, cinematographic, optical apparatus and instruments
Insurance; financial affairs; monetary affairs; real estate affairs
Pharmaceutical and veterinary preparations; sanitary preparations for medical purposes
Leather and imitations of leather; animal skins, hides; trunks and travelling bags
Scientific and technological services; industrial analysis and research services
Frequently Asked Questions
How many trademarks does MARY KAY, INC. have?
MARY KAY, INC. has 702 U.S. trademarks filed with the USPTO. Of these, 168 registered, 7 pending, 283 abandoned, 244 cancelled.
What trademark classes does MARY KAY, INC. file in?
MARY KAY, INC. files trademarks across 20 Nice Classification classes. The most active classes are Class 3 (Cosmetics & Cleaning), Class 16 (Paper Goods), Class 41 (Education & Entertainment), Class 35 (Advertising & Business), Class 9 (Computers & Electronics). Class 3 covers bleaching preparations and other substances for laundry use; cleaning, polishing, scouring.
What are MARY KAY, INC.'s most well-known trademarks?
MARY KAY, INC.'s registered trademark portfolio includes well-known marks such as MK, MK5K, ELIGE, BELARA, and DOMAIN. These are among 168 currently registered trademarks in the portfolio.
What is MARY KAY, INC.'s trademark registration success rate?
MARY KAY, INC. has a 24% trademark registration rate, with 168 out of 695 resolved applications resulting in successful registration. Currently, 7 applications are pending review.