DIAL CORP, THE – Trademark Portfolio

Entity Type: 03

DIAL CORP, THE owns a portfolio of 313 U.S. trademarks filed with the United States Patent and Trademark Office (USPTO), including well-known marks such as VIAD, BRUCE, CAMEO, LURON, and PUREX. Of these, 15 are registered. The portfolio spans 20 Nice Classification classes, led by Class 3 (Cosmetics & Cleaning) and Class 5 (Pharmaceuticals). Headquartered in PHOENIX, AZ.

DIAL TOWER

PHOENIX, AZ 85077

313 Total Trademarks

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Trademark Classifications

DIAL CORP, THE's trademark portfolio spans 20 Nice Classification classes, reflecting the scope of goods and services protected under their brand portfolio.

3
Cosmetics & Cleaning (135 filings)

Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring

5
Pharmaceuticals (89 filings)

Pharmaceutical and veterinary preparations; sanitary preparations for medical purposes

29
Meats & Processed Foods (42 filings)

Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits

30
Staple Foods (34 filings)

Coffee, tea, cocoa and artificial coffee; rice; tapioca and sago; flour and preparations

21
Housewares (15 filings)

Household or kitchen utensils and containers; combs and sponges; brushes

37
Building & Construction (9 filings)

Building construction; repair; installation services

36
Insurance & Financial (8 filings)

Insurance; financial affairs; monetary affairs; real estate affairs

42
Computer & Scientific (8 filings)

Scientific and technological services; industrial analysis and research services

39
Transportation & Storage (8 filings)

Transport; packaging and storage of goods; travel arrangement

4
Lubricants & Fuels (7 filings)

Industrial oils and greases; lubricants; dust absorbing, wetting and binding compositions

Frequently Asked Questions

How many trademarks does DIAL CORP, THE have?

DIAL CORP, THE has 313 U.S. trademarks filed with the USPTO. Of these, 15 registered, 149 abandoned, 149 cancelled.

What trademark classes does DIAL CORP, THE file in?

DIAL CORP, THE files trademarks across 20 Nice Classification classes. The most active classes are Class 3 (Cosmetics & Cleaning), Class 5 (Pharmaceuticals), Class 29 (Meats & Processed Foods), Class 30 (Staple Foods), Class 21 (Housewares). Class 3 covers bleaching preparations and other substances for laundry use; cleaning, polishing, scouring.

What are DIAL CORP, THE's most well-known trademarks?

DIAL CORP, THE's registered trademark portfolio includes well-known marks such as VIAD, BRUCE, CAMEO, LURON, and PUREX. These are among 15 currently registered trademarks in the portfolio.

What is DIAL CORP, THE's trademark registration success rate?

DIAL CORP, THE has a 5% trademark registration rate, with 15 out of 313 resolved applications resulting in successful registration. Currently, 0 applications are pending review.