TrademarkDir

Diageo Plc – Trademark Portfolio

Entity Type: 03

Diageo Plc owns a portfolio of 31 U.S. trademarks filed with the United States Patent and Trademark Office (USPTO), including well-known marks such as DIAGEO, DRINKIQ, GUINNESS, ARTHUR GUINNESS, and GUINNESS WEBSTORE. Of these, 7 are registered. The portfolio spans 20 Nice Classification classes, led by Class 42 (Computer & Scientific) and Class 32 (Light Beverages). Headquartered in London.

8 Henrietta Place

London W1M 9AG , GB

31 Total Trademarks

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All (31) Registered (7) Abandoned (19) Cancelled (5)
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Trademark Classifications

Diageo Plc's trademark portfolio spans 20 Nice Classification classes, reflecting the scope of goods and services protected under their brand portfolio.

42
Computer & Scientific (15 filings)

Scientific and technological services; industrial analysis and research services

32
Light Beverages (14 filings)

Beers; mineral and aerated waters and other non-alcoholic beverages; fruit beverages

33
Wine & Spirits (9 filings)

Alcoholic beverages (except beers)

41
Education & Entertainment (9 filings)

Education; providing of training; entertainment; sporting and cultural activities

9
Computers & Electronics (7 filings)

Scientific, nautical, surveying, photographic, cinematographic, optical apparatus and instruments

16
Paper Goods (7 filings)

Paper and cardboard; printed matter; bookbinding material; photographs; stationery

21
Housewares (6 filings)

Household or kitchen utensils and containers; combs and sponges; brushes

35
Advertising & Business (6 filings)

Advertising; business management; business administration; office functions

14
Jewelry (6 filings)

Precious metals and their alloys; jewellery, precious stones; horological instruments

25
Clothing (6 filings)

Clothing, footwear, headgear

Frequently Asked Questions

How many trademarks does Diageo Plc have?

Diageo Plc has 31 U.S. trademarks filed with the USPTO. Of these, 7 registered, 19 abandoned, 5 cancelled.

What trademark classes does Diageo Plc file in?

Diageo Plc files trademarks across 20 Nice Classification classes. The most active classes are Class 42 (Computer & Scientific), Class 32 (Light Beverages), Class 33 (Wine & Spirits), Class 41 (Education & Entertainment), Class 9 (Computers & Electronics). Class 42 covers scientific and technological services; industrial analysis and research services.

What are Diageo Plc's most well-known trademarks?

Diageo Plc's registered trademark portfolio includes well-known marks such as DIAGEO, DRINKIQ, GUINNESS, ARTHUR GUINNESS, and GUINNESS WEBSTORE. These are among 7 currently registered trademarks in the portfolio.

What is Diageo Plc's trademark registration success rate?

Diageo Plc has a 23% trademark registration rate, with 7 out of 31 resolved applications resulting in successful registration. Currently, 0 applications are pending review.