BLUE CROSS BLUE SHIELD OF MICHIGAN MUTUAL INSURANCE COMPANY – Trademark Portfolio
Entity Type: 99
BLUE CROSS BLUE SHIELD OF MICHIGAN MUTUAL INSURANCE COMPANY holds 47 U.S. trademarks filed with the United States Patent and Trademark Office (USPTO), with a strong focus on Class 36 (Insurance & Financial) — 27 filings in this category. The portfolio also extends into Class 35 (Advertising & Business) across 5 Nice Classification classes. Currently, 13 trademarks are registered and 1 is pending. Notable registered marks include E H, EMERGIENT, LIFESECURE, SMART CONDUCTOR, and WOODWARD STRAITS. The owner is based in DETROIT, MI.
600 E. LAFAYETTE BLVD.
DETROIT, MI 48226
Showing of trademarks Trademarks
Trademark Classifications
BLUE CROSS BLUE SHIELD OF MICHIGAN MUTUAL INSURANCE COMPANY's trademark portfolio spans 5 Nice Classification classes, reflecting the scope of goods and services protected under their brand portfolio.
Insurance; financial affairs; monetary affairs; real estate affairs
Advertising; business management; business administration; office functions
Medical services; veterinary services; hygienic and beauty care for human beings or animals
Scientific and technological services; industrial analysis and research services
Education; providing of training; entertainment; sporting and cultural activities
Frequently Asked Questions
How many trademarks does BLUE CROSS BLUE SHIELD OF MICHIGAN MUTUAL INSURANCE COMPANY have?
BLUE CROSS BLUE SHIELD OF MICHIGAN MUTUAL INSURANCE COMPANY has 47 U.S. trademarks filed with the USPTO. Of these, 13 registered, 1 pending, 7 abandoned, 26 cancelled.
What trademark classes does BLUE CROSS BLUE SHIELD OF MICHIGAN MUTUAL INSURANCE COMPANY file in?
BLUE CROSS BLUE SHIELD OF MICHIGAN MUTUAL INSURANCE COMPANY files trademarks across 5 Nice Classification classes. The most active classes are Class 36 (Insurance & Financial), Class 35 (Advertising & Business), Class 44 (Medical Services), Class 42 (Computer & Scientific), Class 41 (Education & Entertainment). Class 36 covers insurance; financial affairs; monetary affairs; real estate affairs.
What are BLUE CROSS BLUE SHIELD OF MICHIGAN MUTUAL INSURANCE COMPANY's most well-known trademarks?
BLUE CROSS BLUE SHIELD OF MICHIGAN MUTUAL INSURANCE COMPANY's registered trademark portfolio includes well-known marks such as E H, EMERGIENT, LIFESECURE, SMART CONDUCTOR, and WOODWARD STRAITS. These are among 13 currently registered trademarks in the portfolio.
What is BLUE CROSS BLUE SHIELD OF MICHIGAN MUTUAL INSURANCE COMPANY's trademark registration success rate?
BLUE CROSS BLUE SHIELD OF MICHIGAN MUTUAL INSURANCE COMPANY has a 28% trademark registration rate, with 13 out of 46 resolved applications resulting in successful registration. Currently, 1 application is pending review.