BLUE CROSS AND BLUE SHIELD OF KANSAS CITY – Trademark Portfolio
Entity Type: 03
BLUE CROSS AND BLUE SHIELD OF KANSAS CITY owns a portfolio of 39 U.S. trademarks filed with the United States Patent and Trademark Office (USPTO), including well-known marks such as YOUREAP, SPIRA CARE, LITTLE STARS, NEW DIRECTIONS, and PREFERRED CARE. Of these, 15 are registered. The portfolio spans 7 Nice Classification classes, led by Class 36 (Insurance & Financial) and Class 44 (Medical Services). Headquartered in KANSAS CITY, MO.
3637 BROADWAY
KANSAS CITY, MO 64111
Showing of trademarks Trademarks
Trademark Classifications
BLUE CROSS AND BLUE SHIELD OF KANSAS CITY's trademark portfolio spans 7 Nice Classification classes, reflecting the scope of goods and services protected under their brand portfolio.
Insurance; financial affairs; monetary affairs; real estate affairs
Medical services; veterinary services; hygienic and beauty care for human beings or animals
Education; providing of training; entertainment; sporting and cultural activities
Scientific and technological services; industrial analysis and research services
Advertising; business management; business administration; office functions
Paper and cardboard; printed matter; bookbinding material; photographs; stationery
Frequently Asked Questions
How many trademarks does BLUE CROSS AND BLUE SHIELD OF KANSAS CITY have?
BLUE CROSS AND BLUE SHIELD OF KANSAS CITY has 39 U.S. trademarks filed with the USPTO. Of these, 15 registered, 12 abandoned, 12 cancelled.
What trademark classes does BLUE CROSS AND BLUE SHIELD OF KANSAS CITY file in?
BLUE CROSS AND BLUE SHIELD OF KANSAS CITY files trademarks across 7 Nice Classification classes. The most active classes are Class 36 (Insurance & Financial), Class 44 (Medical Services), Class 41 (Education & Entertainment), Class 42 (Computer & Scientific), Class 35 (Advertising & Business). Class 36 covers insurance; financial affairs; monetary affairs; real estate affairs.
What are BLUE CROSS AND BLUE SHIELD OF KANSAS CITY's most well-known trademarks?
BLUE CROSS AND BLUE SHIELD OF KANSAS CITY's registered trademark portfolio includes well-known marks such as YOUREAP, SPIRA CARE, LITTLE STARS, NEW DIRECTIONS, and PREFERRED CARE. These are among 15 currently registered trademarks in the portfolio.
What is BLUE CROSS AND BLUE SHIELD OF KANSAS CITY's trademark registration success rate?
BLUE CROSS AND BLUE SHIELD OF KANSAS CITY has a 38% trademark registration rate, with 15 out of 39 resolved applications resulting in successful registration. Currently, 0 applications are pending review.