TrademarkDir
WHAT THE FIT
LIVE

Serial Number

87761046

Owner

Lions Gate Entertainment Inc.

Attorney

Brittany E. Kandela

First Use Date

Mar 15, 2018

Filing Date

Jan 18, 2018

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WHAT THE FIT Trademark

Serial Number: 87761046 • Registration: 5944808

WHAT THE FIT is a trademark filed by Lions Gate Entertainment Inc. on January 18, 2018. The trademark is classified under Class 41 (Education & Entertainment). The application is currently registered and active.

Owner Contact Info

Lions Gate Entertainment Inc. (3 trademarks)

2700 Colorado Avenue, Suite 200
Santa Monica, CA 90404

Entity Type: 03

Trademark Details

Filing Date

January 18, 2018

Registration Date

December 24, 2019

First Use Anywhere

March 15, 2018

First Use in Commerce

March 15, 2018

Published for Opposition

September 11, 2018

Goods & Services

Entertainment in the nature of ongoing television programs in the fields of fitness and comedy; ongoing television programs in the fields of comedy, fitness, and variety; production and distribution of television programs; providing a website featuring information on exercise and fitness; providing a website featuring non-downloadable videos in the fields of entertainment and comedy; provision of non-downloadable entertainment in the nature of audio and video via video on demand (VOD) and subscription video on demand (SVOD); provision of non-downloadable television programs via video on demand (VOD) and subscription video on demand (SVOD); television programs

Filing History

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Apr 29, 2026 EWAF
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Apr 29, 2026 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Apr 29, 2026 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Apr 29, 2026 REAP
NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
May 3, 2025 NA85
REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
May 3, 2025 C15A
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
May 3, 2025 APRE
TEAS SECTION 8 & 15 RECEIVED
Jan 15, 2025 E815
COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Dec 24, 2024 REM1
REGISTERED-PRINCIPAL REGISTER
Dec 24, 2019 R.PR
NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Nov 19, 2019 SUNA
ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Nov 18, 2019 CNPR
STATEMENT OF USE PROCESSING COMPLETE
Nov 16, 2019 SUPC
CASE ASSIGNED TO INTENT TO USE PARALEGAL
Nov 16, 2019 AITU
USE AMENDMENT FILED
Nov 6, 2019 IUAF
TEAS STATEMENT OF USE RECEIVED
Nov 6, 2019 EISU
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
May 2, 2019 EXRA
SOU EXTENSION 1 GRANTED
Apr 30, 2019 EX1G
SOU EXTENSION 1 FILED
Apr 30, 2019 EXT1
SOU TEAS EXTENSION RECEIVED
Apr 30, 2019 EEXT
NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Nov 6, 2018 NOAM
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Sep 11, 2018 NPUB
PUBLISHED FOR OPPOSITION
Sep 11, 2018 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Aug 22, 2018 NONP
APPROVED FOR PUB - PRINCIPAL REGISTER
Aug 5, 2018 CNSA
TEAS/EMAIL CORRESPONDENCE ENTERED
Jul 17, 2018 TEME
CORRESPONDENCE RECEIVED IN LAW OFFICE
Jul 17, 2018 CRFA
ASSIGNED TO LIE
Jul 17, 2018 ALIE
TEAS RESPONSE TO OFFICE ACTION RECEIVED
Jul 3, 2018 TROA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
May 9, 2018 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
May 9, 2018 REAP
NOTIFICATION OF NON-FINAL ACTION E-MAILED
Mar 27, 2018 GNRN
NON-FINAL ACTION E-MAILED
Mar 27, 2018 GNRT
NON-FINAL ACTION WRITTEN
Mar 27, 2018 CNRT
ASSIGNED TO EXAMINER
Mar 26, 2018 DOCK
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Jan 30, 2018 NWOS
NEW APPLICATION ENTERED
Jan 22, 2018 NWAP

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