WHAT REALLY MATTERS
LIVE

Serial Number

97665608

Owner

Bridgestone Americas, Inc.

Attorney

Dayna M. Frenkel

Filing Date

Nov 7, 2022

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WHAT REALLY MATTERS Trademark

Serial Number: 97665608

WHAT REALLY MATTERS is a trademark filed by Bridgestone Americas, Inc. on November 7, 2022. The trademark is classified under Class 41 (Education & Entertainment), Class 35 (Advertising & Business). The application is currently pending registration.

Owner Contact Info

Bridgestone Americas, Inc.

200 4th Avenue South
Nashville, TN 37201

Entity Type: 03

Trademark Details

Filing Date

November 7, 2022

Registration Date

Not Registered

Published for Opposition

October 3, 2023

Goods & Services

Promoting public and industry awareness of the importance of environmental sustainability in the tire and rubber industries; promoting public awareness of responsible sourcing and consumption in the tire and rubber industries; providing information in the area of global sustainable business solutions in the tire and rubber industries; production and distribution of advertising materials to advocate and encourage sustainable consumption, sourcing, and manufacturing choices with respect to tires and rubber; providing business information, namely, information about sustainable business solutions, corporate social responsibility, and business environmental sustainability provided by a website in the tire and rubber industries

Educational services, namely, providing online newsletters via email in the field of environmental sustainability in the tire and rubber industries; providing a website featuring blogs in the field of environmental sustainability and sustainable business practices in the tire and rubber industries

Filing History

SOU TEAS EXTENSION RECEIVED
Apr 16, 2026 EEXT
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Nov 5, 2025 EXRA
SOU EXTENSION 4 GRANTED
Nov 4, 2025 EX4G
SOU EXTENSION 4 FILED
Nov 4, 2025 EXT4
SOU TEAS EXTENSION RECEIVED
Nov 4, 2025 EEXT
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
May 2, 2025 EXRA
SOU EXTENSION 3 GRANTED
May 1, 2025 EX3G
SOU EXTENSION 3 FILED
May 1, 2025 EXT3
SOU TEAS EXTENSION RECEIVED
May 1, 2025 EEXT
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Oct 30, 2024 EXRA
SOU EXTENSION 2 GRANTED
Oct 30, 2024 EX2G
SOU EXTENSION 2 FILED
Oct 30, 2024 EXT2
SOU TEAS EXTENSION RECEIVED
Oct 30, 2024 EEXT
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Apr 25, 2024 EXRA
SOU EXTENSION 1 GRANTED
Apr 24, 2024 EX1G
SOU EXTENSION 1 FILED
Apr 24, 2024 EXT1
SOU TEAS EXTENSION RECEIVED
Apr 24, 2024 EEXT
NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Nov 28, 2023 NOAM
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Oct 3, 2023 NPUB
PUBLISHED FOR OPPOSITION
Oct 3, 2023 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Sep 13, 2023 NONP
APPROVED FOR PUB - PRINCIPAL REGISTER
Aug 28, 2023 CNSA
EXAMINER'S AMENDMENT ENTERED
Aug 25, 2023 XAEC
NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Aug 25, 2023 GNEN
EXAMINERS AMENDMENT E-MAILED
Aug 25, 2023 GNEA
EXAMINERS AMENDMENT -WRITTEN
Aug 25, 2023 CNEA
ASSIGNED TO EXAMINER
Aug 21, 2023 DOCK
PRELIMINARY/VOLUNTARY AMENDMENT - ENTERED
Jan 31, 2023 AMPX
ASSIGNED TO LIE
Jan 31, 2023 ALIE
TEAS VOLUNTARY AMENDMENT RECEIVED
Dec 1, 2022 PARI
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Nov 10, 2022 NWOS
NEW APPLICATION ENTERED
Nov 10, 2022 NWAP