TrademarkDir
WHAT GOOD SMELLS LIKE
LIVE

Serial Number

88978740

Owner

GG Brands Company

Attorney

April L. Besl

Filing Date

Oct 10, 2019

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WHAT GOOD SMELLS LIKE Trademark

Serial Number: 88978740 • Registration: 6166037

WHAT GOOD SMELLS LIKE is a trademark filed by GG Brands Company on October 10, 2019. The trademark is classified under Class 3 (Cosmetics & Cleaning). The application is currently registered and active.

Owner Contact Info

GG Brands Company (14 trademarks)

Cincinnati, OH 45241

Entity Type: 03

SAPADILLA LLC (13 trademarks)

7021 HARRISON AVENUE, SUITE B
CINCINNATI, OH 452473207

Entity Type: 16

Trademark Details

Filing Date

October 10, 2019

Registration Date

September 29, 2020

Published for Opposition

March 10, 2020

Goods & Services

All-purpose cleaning preparations; household cleaning preparations; cleaning preparations for kitchens, bathrooms, non-medicated liquid dish, hand and laundry soap; laundry detergent

Filing History

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Sep 29, 2025 REM1
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Mar 8, 2023 ASGN
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Oct 29, 2020 CHAN
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Oct 29, 2020 TCCA
TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Oct 29, 2020 EWAF
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Oct 29, 2020 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Oct 29, 2020 REAP
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Oct 29, 2020 COAR
REGISTERED-PRINCIPAL REGISTER
Sep 29, 2020 R.PR
NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Aug 28, 2020 SUNA
ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Aug 27, 2020 CNPR
STATEMENT OF USE PROCESSING COMPLETE
Aug 27, 2020 SUPC
DIVISIONAL PROCESSING COMPLETE
Aug 27, 2020 DPCC
TEAS RESPONSE TO OFFICE ACTION RECEIVED
Jun 16, 2020 TROA
ITU OFFICE ACTION ISSUED FOR DIVISIONAL REQUEST
Jun 15, 2020 INCD
CASE ASSIGNED TO INTENT TO USE PARALEGAL
Jun 15, 2020 AITU
USE AMENDMENT FILED
Jun 1, 2020 IUAF
DIVISIONAL REQUEST RECEIVED
Jun 1, 2020 DRRR
TEAS REQUEST TO DIVIDE RECEIVED
Jun 1, 2020 ERTD
TEAS STATEMENT OF USE RECEIVED
Jun 1, 2020 EISU
NOA E-MAILED - SOU REQUIRED FROM APPLICANT
May 5, 2020 NOAM
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Mar 10, 2020 NPUB
PUBLISHED FOR OPPOSITION
Mar 10, 2020 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Feb 19, 2020 NONP
APPROVED FOR PUB - PRINCIPAL REGISTER
Feb 5, 2020 CNSA
TEAS/EMAIL CORRESPONDENCE ENTERED
Feb 4, 2020 TEME
CORRESPONDENCE RECEIVED IN LAW OFFICE
Feb 4, 2020 CRFA
ASSIGNED TO LIE
Feb 3, 2020 ALIE
TEAS RESPONSE TO OFFICE ACTION RECEIVED
Jan 29, 2020 TROA
NOTIFICATION OF NON-FINAL ACTION E-MAILED
Jan 22, 2020 GNRN
NON-FINAL ACTION E-MAILED
Jan 22, 2020 GNRT
NON-FINAL ACTION WRITTEN
Jan 22, 2020 CNRT
ASSIGNED TO EXAMINER
Jan 15, 2020 DOCK
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Oct 16, 2019 NWOS
NEW APPLICATION ENTERED
Oct 14, 2019 NWAP

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