UTAH FIRST Trademark

Providing credit union services; banking services; electronic banking services; savings account services; checking account services; money market checking account services; credit card services, namely credit card issuance, processing and administration; debit card services, namely debit card issuance, processing and administration; consumer lending services; commercial lending services; small business lending services; mortgage loan services, namely mortgage loan origination, servicing and sales; mortgage banking services; mortgage administrative services, namely mortgage loan servicing including the collection and administration of escrowed funds for the payment of taxes and insurance; investment consultation services; investment brokerage services; investment management services; investment of funds for others; financial planning for retirement; financial planning services; administration of employee benefit plans providing financial and insurance benefits; bill payment services; automobile loan services, namely automobile loan origination and servicing; home loan services, namely providing loans to purchase, refinance and improve homes; and insurance brokerage, agency and underwriting services in the fields of life, credit life, disability and health insurance; providing online financial services via a global computer information network, namely credit union services, banking services, electronic banking services, savings account services, checking account services, money market checking account services, credit card services, namely credit card issuance, processing and administration, debit card services, namely debit card issuance, processing and administration, consumer lending services, commercial lending services, small business lending services, mortgage loan services, namely mortgage loan origination, servicing and sales, mortgage banking services, mortgage administrative services, namely mortgage loan servicing specifically, the collection and administration of escrowed funds for the payment of taxes and insurance, investment consultation services, investment brokerage services, investment management services, investment of funds for others, financial planning for retirement, financial planning services, administration of employee benefit plans providing financial and insurance benefits, bill payment services, automobile loan services, namely automobile loan origination and servicing, home loan services, namely providing loans to purchase, refinance and improve homes, and insurance brokerage, agency and underwriting services in the fields of life, credit life, disability and health insurance; providing online financial news and information, information about financial data, financial and credit union membership and account application instructions, commentary, financial balances and financial account balances, financial transactions, financial transaction confirmation, and information regarding other financial information sources, in the fields of banking, electronic banking, savings accounts, credit cards, debit cards, consumer lending, commercial lending, small business lending, mortgage loans, mortgage banking, mortgage administration, investment consultation, investment brokerage, investment management, investment of funds, retirement and financial planning, employee benefit plan administration concerning financial and insurance benefits, bill payment, automobile loans, home loans, and insurance brokerage, agency and underwriting in the fields of life, credit life, disability and health insurance; and providing an online computer database in the fields of banking, electronic banking, savings accounts, credit cards, debit cards, consumer lending, commercial lending, small business lending, mortgage loans, mortgage banking, mortgage administration, investment consultation, investment brokerage, investment management, investment of funds, retirement and financial planning, employee benefit plan administration concerning financial and insurance benefits, bill payment, automobile loans, home loans, and insurance brokerage, agency and underwriting in the fields of life, credit life, disability and health insurance