UNLOCKING THE VALUE Trademark

Unlocking The Value This mark consists of the phrase "Unlocking The Value"; This mark is significant to Daybreak ICS because it sums up Daybreak's unique approach to the content management training and consultancy industry; "Unlocking The Value," emphasizes tapping the underutilized value inherent in an enterprise's content management solution by enabling the enterprise to fully use their solution to solve their business challenges; Most 21st century organizations have several to many software solutions to handle everything from word processing to billing to human resources; And virtually all of these organizations chronically fail to realize the true value of these solutions; Daybreak ICS pledges to "Unlock The Value" of these solutions by working with the full spectrum of business units across the enterprise, not just the Information Technology department; Daybreak ICS literally provides keys to "Unlock The Value" by bridging the divide between business needs and technology; This is an approach that is unknown elsewhere in the industry and which is, in turn, the key to our success