TrademarkDir
TRULY HARD SELTZER
LIVE

Serial Number

88134717

Owner

BOSTON BEER CORPORATION

Attorney

Laura R. Jursek

First Use Date

Dec 1, 2018

Filing Date

Sep 27, 2018

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TRULY HARD SELTZER Trademark

Serial Number: 88134717 • Registration: 5853233

TRULY HARD SELTZER is a trademark filed by BOSTON BEER CORPORATION on September 27, 2018. The trademark is classified under Class 33 (Wine & Spirits). The application is currently registered and active.

Owner Contact Info

BOSTON BEER CORPORATION (728 trademarks)

One Design Center Place, Suite 850
Boston, MA 02210

Entity Type: 03

Hard Seltzer Beverage Company LLC (9 trademarks)

160 Greentree Drive, Suite 101
Dover, DE 19904

Entity Type: 16

Trademark Details

Filing Date

September 27, 2018

Registration Date

September 3, 2019

First Use Anywhere

December 1, 2018

First Use in Commerce

December 1, 2018

Published for Opposition

February 19, 2019

Goods & Services

Alcoholic beverages, namely, hard seltzer

Filing History

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Dec 9, 2025 NA85
REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Dec 9, 2025 C15A
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Dec 9, 2025 APRE
TEAS SECTION 8 & 15 RECEIVED
Sep 2, 2025 E815
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Jul 23, 2025 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Jul 23, 2025 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Jul 23, 2025 REAP
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Jul 23, 2025 CHAN
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Jul 23, 2025 COAR
COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Sep 3, 2024 REM1
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Mar 18, 2020 ASGN
REGISTERED-PRINCIPAL REGISTER
Sep 3, 2019 R.PR
NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Jul 27, 2019 SUNA
ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Jul 26, 2019 CNPR
STATEMENT OF USE PROCESSING COMPLETE
Jul 22, 2019 SUPC
CASE ASSIGNED TO INTENT TO USE PARALEGAL
Jul 22, 2019 AITU
USE AMENDMENT FILED
Jun 28, 2019 IUAF
TEAS STATEMENT OF USE RECEIVED
Jun 28, 2019 EISU
NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Apr 16, 2019 NOAM
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Feb 19, 2019 NPUB
PUBLISHED FOR OPPOSITION
Feb 19, 2019 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Jan 30, 2019 NONP
APPROVED FOR PUB - PRINCIPAL REGISTER
Jan 15, 2019 CNSA
ASSIGNED TO EXAMINER
Jan 9, 2019 DOCK
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Oct 5, 2018 NWOS
NEW APPLICATION ENTERED
Oct 1, 2018 NWAP

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