TrademarkDir
TRUEFIT
LIVE

Serial Number

86334463

Owner

ALLSTATE INSURANCE COMPANY

Attorney

Anna King

First Use Date

Aug 1, 2014

Filing Date

Jul 11, 2014

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TRUEFIT Trademark

Serial Number: 86334463 • Registration: 4745148

TRUEFIT is a trademark filed by ALLSTATE INSURANCE COMPANY on July 11, 2014. The trademark is classified under Class 36 (Insurance & Financial). The application is currently registered and active.

Owner Contact Info

ALLSTATE INSURANCE COMPANY (648 trademarks)

CHICAGO, IL

Entity Type: 03

EVERLAKE US HOLDINGS COMPANY (22 trademarks)

3100 SANDERS ROAD, SUITE 303
NORTHBROOK, IL 60062

Entity Type: 03

EVERLAKE LIFE INSURANCE COMPANY (5 trademarks)

3100 SANDERS ROAD, SUITE 303
NORTHBROOK, IL 60062

Entity Type: 99

Trademark Details

Filing Date

July 11, 2014

Registration Date

May 26, 2015

First Use Anywhere

August 1, 2014

First Use in Commerce

August 1, 2014

Published for Opposition

December 2, 2014

Goods & Services

Insurance services, namely, underwriting, issuing and administration of life insurance

Filing History

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Jul 27, 2025 NA89
REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Jul 27, 2025 RNL1
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Jul 27, 2025 89AG
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Jul 27, 2025 APRE
TEAS SECTION 8 & 9 RECEIVED
Mar 5, 2025 E89R
COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
May 26, 2024 REM2
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Jun 15, 2022 ASGN
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Apr 20, 2022 ASGN
NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Aug 25, 2021 NA85
REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Aug 25, 2021 C15A
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Aug 25, 2021 APRE
TEAS SECTION 8 & 15 RECEIVED
May 4, 2021 E815
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Jan 11, 2021 CHAN
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Jan 11, 2021 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Jan 11, 2021 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Jan 11, 2021 REAP
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Jan 11, 2021 COAR
COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
May 26, 2020 REM1
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Apr 13, 2017 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Apr 13, 2017 REAP
REGISTERED-PRINCIPAL REGISTER
May 26, 2015 R.PR
NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Apr 24, 2015 SUNA
ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Apr 23, 2015 CNPR
STATEMENT OF USE PROCESSING COMPLETE
Apr 2, 2015 SUPC
CASE ASSIGNED TO INTENT TO USE PARALEGAL
Apr 2, 2015 AITU
USE AMENDMENT FILED
Feb 26, 2015 IUAF
TEAS STATEMENT OF USE RECEIVED
Feb 26, 2015 EISU
NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Jan 27, 2015 NOAM
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Dec 2, 2014 NPUB
PUBLISHED FOR OPPOSITION
Dec 2, 2014 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Nov 12, 2014 NONP
APPROVED FOR PUB - PRINCIPAL REGISTER
Oct 22, 2014 CNSA
ASSIGNED TO EXAMINER
Oct 22, 2014 DOCK
NOTICE OF PSEUDO MARK E-MAILED
Jul 17, 2014 MPMK
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Jul 16, 2014 NWOS
NEW APPLICATION ENTERED
Jul 15, 2014 NWAP

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