TRUE RICHES Trademark

Serial Number: 98366365 • Registration: 7986856

TRUE RICHES is a trademark filed by BLUE TRUST, INC. on January 19, 2024. The trademark is classified under Class 36 (Insurance & Financial), Class 35 (Advertising & Business). The application is currently registered and active.

Trademark Classes

Class 36 - Insurance & Financial

Insurance; financial affairs; monetary affairs; real estate affairs

Class 35 - Advertising & Business

Advertising; business management; business administration; office functions

Owner Contact Info

BLUE TRUST, INC. (13 trademarks)

1000 HEALTH PARK DRIVE, SUITE 400
BRENTWOOD, TN 37027

Entity Type: 99

Legal Representation

Attorney of Record

Samantha N. Skains-Menchaca

976 trademarks filed View all →

Correspondence Address

Samantha N. Skains-Menchaca Bradley Arant Boult Cummings LLP

214 North Tryon Street, Suite 3700

Charlotte, NC 28202

United States

Trademark Details

Filing Date

January 19, 2024

Registration Date

October 14, 2025

First Use Anywhere

August 30, 2023

First Use in Commerce

August 30, 2023

Published for Opposition

October 1, 2024

Goods & Services

Financial services, namely, trust company services; professional fiduciary representative services; investment counseling; insurance consultation services; financial analysis, planning, consultation, and management services; estate planning; financial planning for retirement; investment management and consultation services; financial custody services, namely, maintaining possession of financial assets for others for financial management purposes; financial portfolio management; financial services, namely, coordination, within a single account, of an investment portfolio's maintenance, trading, rebalancing, and tax management needs; bill payment services; consulting services in the field of monetary philanthropic and charitable giving; financial investment analysis; information, advisory, consultancy and research services relating to finance and investments; providing information and research in the field of finance and financial investments; investment banking services; institutional investment advisory services; institutional consulting services, namely, investment advisory services, investment advice in the field of retirement, and employee financial planning advisory services

Business succession planning; business consulting services in the fields of succession planning, tax planning, business capitalization and business plan development; developing and managing the charitable giving programs of others; tax preparation services; business consulting and advisory services for institutions