TrademarkDir
TRUE ATHLETE
LIVE

Serial Number

85037331

Owner

VITAMIN SHOPPE PROCUREMENT SERVICES, LLC

Attorney

Jeremy S. Boczko

First Use Date

Sep 10, 2011

Filing Date

May 13, 2010

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TRUE ATHLETE Trademark

Serial Number: 85037331 • Registration: 4057133

TRUE ATHLETE is a trademark filed by VITAMIN SHOPPE PROCUREMENT SERVICES, LLC on May 13, 2010. The trademark is classified under Class 5 (Pharmaceuticals). The application is currently registered and active.

Owner Contact Info

VITAMIN SHOPPE PROCUREMENT SERVICES, LLC (171 trademarks)

SECAUCUS, NJ 07094

Entity Type: 16

THE VITAMIN SHOPPE, LLC (100 trademarks)

11812 SAN VICENTE BLVD., SUITE 604
LOS ANGELES, CA 90049

Entity Type: 16

TVS BUYER, LLC (94 trademarks)

11812 SAN VICENTE BLVD., SUITE 604
LOS ANGELES, CA 90049

Entity Type: 16

VITAMIN SHOPPE PROCUREMENT SERVICES, INC

300 Harmon Meadow Boulevard
Secaucus, NJ 07094

Entity Type: 03

Vitamin Shoppe Industries Inc.

2101 91st Street
North Bergen, NJ 07047

Entity Type: 03

Trademark Details

Filing Date

May 13, 2010

Registration Date

November 15, 2011

First Use Anywhere

September 10, 2011

First Use in Commerce

September 10, 2011

Published for Opposition

February 15, 2011

Goods & Services

vitamins and vitamin, mineral, dietary and nutritional supplements

Filing History

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Mar 12, 2026 ASCK
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Feb 25, 2026 ASCK
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Feb 25, 2026 ASCK
TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Feb 20, 2026 EWAF
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Feb 20, 2026 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Feb 20, 2026 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Feb 20, 2026 REAP
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Feb 20, 2026 CHAN
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Feb 20, 2026 COAR
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Jun 11, 2025 ASGN
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
May 28, 2025 ASGN
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Oct 23, 2024 ASCK
NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Apr 14, 2022 NA89
REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Apr 14, 2022 RNL1
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Apr 14, 2022 89AG
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Apr 12, 2022 APRE
TEAS SECTION 8 & 9 RECEIVED
Dec 15, 2021 E89R
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Mar 17, 2021 ASCK
COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Nov 15, 2020 REM2
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Nov 24, 2019 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Nov 24, 2019 REAP
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Jan 16, 2019 ASGN
NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Nov 27, 2017 NA85
REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Nov 27, 2017 C15A
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Nov 27, 2017 APRE
TEAS SECTION 8 & 15 RECEIVED
Oct 31, 2017 E815
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Dec 5, 2016 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Dec 5, 2016 REAP
COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Nov 15, 2016 REM1
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Jan 28, 2015 ASGN
REGISTERED-PRINCIPAL REGISTER
Nov 15, 2011 R.PR
NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Oct 8, 2011 SUNA
LAW OFFICE REGISTRATION REVIEW COMPLETED
Oct 7, 2011 REGV
ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Oct 3, 2011 CNPR
STATEMENT OF USE PROCESSING COMPLETE
Sep 23, 2011 SUPC
CASE ASSIGNED TO INTENT TO USE PARALEGAL
Sep 23, 2011 AITU
USE AMENDMENT FILED
Sep 22, 2011 IUAF
TEAS STATEMENT OF USE RECEIVED
Sep 22, 2011 EISU
NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Apr 12, 2011 NOAM
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Mar 2, 2011 ASCK
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Feb 15, 2011 NPUB
PUBLISHED FOR OPPOSITION
Feb 15, 2011 PUBO
LAW OFFICE PUBLICATION REVIEW COMPLETED
Jan 7, 2011 PREV
ASSIGNED TO LIE
Jan 7, 2011 ALIE
APPROVED FOR PUB - PRINCIPAL REGISTER
Dec 13, 2010 CNSA
TEAS/EMAIL CORRESPONDENCE ENTERED
Dec 3, 2010 TEME
CORRESPONDENCE RECEIVED IN LAW OFFICE
Dec 2, 2010 CRFA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
Dec 2, 2010 TROA
NOTIFICATION OF NON-FINAL ACTION E-MAILED
Aug 27, 2010 GNRN
NON-FINAL ACTION E-MAILED
Aug 27, 2010 GNRT
NON-FINAL ACTION WRITTEN
Aug 27, 2010 CNRT
ASSIGNED TO EXAMINER
Aug 26, 2010 DOCK
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Jul 21, 2010 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Jul 21, 2010 REAP
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
May 18, 2010 NWOS
NEW APPLICATION ENTERED
May 17, 2010 NWAP

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