Serial Number
85372252
Owner
CAESARS LICENSE COMPANY, LLCFirst Use Date
Mar 1, 2012
Filing Date
Jul 15, 2011
TR TOTAL REWARDS Trademark
Serial Number: 85372252 • Registration: 4177001
Trademark Classes
Class 41 - Education & Entertainment
Education; providing of training; entertainment; sporting and cultural activities
Class 43 - Hotels & Restaurants
Services for providing food and drink; temporary accommodation
Class 35 - Advertising & Business
Advertising; business management; business administration; office functions
Owner Contact Info
ONE CAESARS PALACE DRIVE
LAS VEGAS, NV 89109
Entity Type: 16
Trademark Details
Filing Date
July 15, 2011
Registration Date
July 17, 2012
First Use Anywhere
March 1, 2012
First Use in Commerce
March 1, 2012
Published for Opposition
January 10, 2012
Cancellation Date
January 27, 2023
Goods & Services
Providing casino services featuring a casino players rewards program, providing casino services featuring stored value membership cards for redeeming cash, discounts, and other benefits
Administration of an incentive award program enabling participants to obtain discounts and complimentary awards on goods and services through membership; providing incentive award programs for customers through the issuance and processing of points for frequent use of participating businesses; advertising and promotion of the sales and goods of others consisting of the accumulation and distribution of points for purchases from participating merchants and service establishments, which can be redeemed for goods and services
Hotel and restaurant services, namely, providing a frequent guest reward program with added features which allow participants to earn free or discounted lodging, meals, and other travel-related benefits
