TOTAL
LIVE

Serial Number

73563412

Owner

GENERAL MILLS IP HOLDINGS II, LLC

Attorney

Shelby K. Bruce

First Use Date

Feb 23, 1961

Filing Date

Oct 15, 1985

Add to watchlist:

No watchlists yet
View on USPTO

TOTAL Trademark

Serial Number: 73563412 • Registration: 1394264

TOTAL is a trademark filed by GENERAL MILLS IP HOLDINGS II, LLC on October 15, 1985. The trademark is classified under Class 30 (Staple Foods). The application is currently registered and active.

Owner Contact Info

GENERAL MILLS IP HOLDINGS II, LLC (250 trademarks)

Number One General Mills Boulevard
MINNEAPOLIS, MN 55426

Entity Type: 16

GENERAL MILLS, INC. (2,211 trademarks)

Entity Type: 03

Trademark Details

Filing Date

October 15, 1985

Registration Date

May 20, 1986

First Use Anywhere

February 23, 1961

First Use in Commerce

February 23, 1961

Published for Opposition

February 25, 1986

Goods & Services

READY TO EAT BREAKFAST CEREAL

Filing History

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Sep 30, 2025 NA89
REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)
Sep 30, 2025 RNL3
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Sep 30, 2025 89AG
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Sep 30, 2025 APRE
TEAS SECTION 8 & 9 RECEIVED
Jun 5, 2025 E89R
COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
May 20, 2025 REM2
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Jun 7, 2023 REAP
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Jun 7, 2023 CHAN
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Jun 7, 2023 COAR
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Jun 7, 2023 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Jun 7, 2023 ARAA
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Dec 14, 2022 CHAN
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Dec 14, 2022 TCCA
TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Dec 14, 2022 EWAF
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Dec 14, 2022 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Dec 14, 2022 REAP
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Dec 14, 2022 COAR
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Nov 26, 2019 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Nov 26, 2019 REAP
NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Feb 19, 2016 NA89
REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
Feb 19, 2016 RNL2
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Feb 19, 2016 89AG
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Feb 19, 2016 APRE
TEAS SECTION 8 & 9 RECEIVED
Dec 7, 2015 E89R
NOTICE OF SUIT
Apr 2, 2014 NOSU
NOTICE OF SUIT
May 22, 2012 NOSU
REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Jun 14, 2006 RNL1
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Jun 14, 2006 89AG
ASSIGNED TO PARALEGAL
Jun 14, 2006 PLGL
TEAS SECTION 8 & 9 RECEIVED
Dec 1, 2005 E89R
COUNTERCLAIM OPP. NO. 999999
Aug 8, 2000 CCON
COUNTERCLAIM OPP. NO. 999999
Apr 19, 2000 CCON
REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Apr 22, 1992 C15A
REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED
Jan 28, 1992 815F
REGISTERED-PRINCIPAL REGISTER
May 20, 1986 R.PR
PUBLISHED FOR OPPOSITION
Feb 25, 1986 PUBO
NOTICE OF PUBLICATION
Jan 26, 1986 NPUB
APPROVED FOR PUB - PRINCIPAL REGISTER
Dec 20, 1985 CNSA
ASSIGNED TO EXAMINER
Dec 20, 1985 DOCK