TrademarkDir
TIMELESS COMFORT
LIVE

Serial Number

72415644

Owner

SARA LEE CORPORATION

Attorney

Laura Miller

First Use Date

May 24, 1971

Filing Date

Mar 24, 1972

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TIMELESS COMFORT Trademark

Serial Number: 72415644 • Registration: 0974018

TIMELESS COMFORT is a trademark filed by SARA LEE CORPORATION on March 24, 1972. The trademark is classified under Class 25 (Clothing). The application is currently registered and active.

Owner Contact Info

SARA LEE CORPORATION (2,201 trademarks)

WINSTON-SALEM, NC 27102

Entity Type: 03

HBI BRANDED APPAREL ENTERPRISES, LLC (1,246 trademarks)

101 N. Cherry St.
WINSTON-SALEM, NC 27101

Entity Type: 16

PLAYTEX APPAREL, INC. (177 trademarks)

P. O. BOX 10064
STAMFORD, CT 06904

Entity Type: 03

INTERNATIONAL PLAYTEX CORPORATION (62 trademarks)

DOVER, DE 19901

Entity Type: 03

Trademark Details

Filing Date

March 24, 1972

Registration Date

November 27, 1973

First Use Anywhere

May 24, 1971

First Use in Commerce

May 24, 1971

Goods & Services

FOUNDATION GARMENTS-NAMELY, GIRDLES AND BRASSIERES

Filing History

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Mar 17, 2026 ASCK
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Mar 12, 2026 ASCK
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Mar 10, 2026 ASCK
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Mar 10, 2026 ASCK
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Mar 19, 2025 ASCK
NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Apr 4, 2024 NA89
REGISTERED AND RENEWED (FOURTH RENEWAL - 10 YRS)
Apr 4, 2024 RNL4
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Apr 4, 2024 89AG
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Apr 4, 2024 APRE
TEAS SECTION 8 & 9 RECEIVED
Nov 16, 2023 E89R
COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Nov 27, 2022 REM2
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Jun 1, 2022 ASCK
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Nov 6, 2019 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Nov 6, 2019 REAP
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Apr 2, 2019 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Apr 2, 2019 REAP
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Nov 14, 2013 TCCA
NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Sep 25, 2013 NA89
REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)
Sep 25, 2013 RNL3
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Sep 25, 2013 89AG
REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED
Sep 24, 2013 89AF
TEAS SECTION 8 & 9 RECEIVED
Sep 24, 2013 E89R
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Sep 24, 2013 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Aug 27, 2013 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Aug 27, 2013 REAP
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Dec 23, 2009 ASCK
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Dec 16, 2009 ASCK
CASE FILE IN TICRS
Aug 18, 2008 CFIT
TEAS CHANGE OF CORRESPONDENCE RECEIVED
May 2, 2007 TCCA
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Jan 23, 2007 TCCA
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Sep 27, 2006 ASCK
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Sep 6, 2006 ASGN
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Aug 23, 2005 TCCA
REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
Jan 31, 2004 RNL2
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Jan 31, 2004 89AG
REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED
Nov 20, 2003 89AF
TEAS SECTION 8 & 9 RECEIVED
Nov 20, 2003 E89R
REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Dec 22, 1993 RNL1
REGISTERED - SEC. 9 FILED/CHECK RECORD FOR SEC. 8
Oct 6, 1993 9.AF
REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Jan 21, 1980 C15A

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