THE OBVIOUS CHOICE

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Serial Number

99649027

Owner

E. & J. Gallo Winery

Attorney

Kristi W. Whalen

Filing Date

Feb 12, 2026

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THE OBVIOUS CHOICE Trademark

Serial Number: 99649027

THE OBVIOUS CHOICE is a trademark filed by E. & J. Gallo Winery on February 12, 2026. The trademark is classified under Class 33 (Wine & Spirits). The application is currently pending registration.

Trademark Classes

Class 33 - Wine & Spirits

Alcoholic beverages (except beers)

Owner Contact Info

E. & J. Gallo Winery (53 trademarks)

600 Yosemite Boulevard
Modesto, CA 95354

Entity Type: 03

Legal Representation

Attorney of Record

Kristi W. Whalen

2,640 trademarks filed View all →

Correspondence Address

Kristi W. Whalen E. & J. Gallo Winery

600 Yosemite Boulevard

Modesto, CA 95354

United States

Trademark Details

Filing Date

February 12, 2026

Registration Date

Not Registered

Published for Opposition

March 24, 2026

Goods & Services

Alcoholic beverages except beers

Filing History

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

May 19, 2026 NOAM

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Mar 24, 2026 NPUB

PUBLISHED FOR OPPOSITION

Mar 24, 2026 PUBO

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Mar 18, 2026 NONP

APPROVED FOR PUB - PRINCIPAL REGISTER

Feb 27, 2026 CNSA

ASSIGNED TO EXAMINER

Feb 27, 2026 DOCK

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Feb 12, 2026 NWOS

APPLICATION FILING RECEIPT MAILED

Feb 12, 2026 MAFR

NEW APPLICATION ENTERED

Feb 12, 2026 NWAP

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