THE NEW ROUGE

LIVE

Serial Number

98977807

Owner

Maesa LLC

Attorney

Scott D. Locke

First Use Date

Dec 11, 2023

Filing Date

Sep 11, 2024

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THE NEW ROUGE Trademark

Serial Number: 98977807 • Registration: 8383173

THE NEW ROUGE is a trademark filed by Maesa LLC on September 11, 2024. The trademark is classified under Class 3 (Cosmetics & Cleaning), Class 4 (Lubricants & Fuels). The application is currently registered and active.

Trademark Classes

Class 3 - Cosmetics & Cleaning

Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring

Class 4 - Lubricants & Fuels

Industrial oils and greases; lubricants; dust absorbing, wetting and binding compositions

Owner Contact Info

Maesa LLC (276 trademarks)

40 Worth Street, Suite 705
New York, NY 10013

Entity Type: 16

Legal Representation

Attorney of Record

Scott D. Locke

645 trademarks filed View all →

Correspondence Address

Scott D. Locke Dorf Nelson & Zauderer LLP

555 Theodore Fremd Ave., Suite A300

Rye, NY 10580

United States

Trademark Details

Filing Date

September 11, 2024

Registration Date

August 4, 2026

First Use Anywhere

December 11, 2023

First Use in Commerce

December 11, 2023

Published for Opposition

March 4, 2025

Goods & Services

Fragrances; Perfume; Non-medicated skin care preparation, namely, body mist

Candles

Filing History

REGISTERED-PRINCIPAL REGISTER

Aug 4, 2026 R.PR

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

Jul 13, 2026 SUNA

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Jul 13, 2026 CNPR

TEAS/EMAIL CORRESPONDENCE ENTERED

Jun 9, 2026 TEME

CORRESPONDENCE RECEIVED IN LAW OFFICE

Jun 9, 2026 CRFA

ASSIGNED TO LIE

Jun 9, 2026 ALIE

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Jun 5, 2026 TROA

NOTIFICATION OF NON-FINAL ACTION E-MAILED

May 27, 2026 GNRN

NON-FINAL ACTION E-MAILED

May 27, 2026 GNRT

SU - NON-FINAL ACTION - WRITTEN

May 27, 2026 CNRT

ASSIGNED TO EXAMINER

Apr 29, 2026 DOCK

STATEMENT OF USE PROCESSING COMPLETE

Mar 24, 2026 SUPC

DIVISIONAL PROCESSING COMPLETE

Mar 24, 2026 DPCC

CASE ASSIGNED TO INTENT TO USE PARALEGAL

Mar 4, 2026 AITU

USE AMENDMENT FILED

Aug 28, 2025 IUAF

DIVISIONAL REQUEST RECEIVED

Aug 28, 2025 DRRR

TEAS REQUEST TO DIVIDE RECEIVED

Aug 28, 2025 ERTD

TEAS STATEMENT OF USE RECEIVED

Aug 28, 2025 EISU

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Apr 29, 2025 NOAM

PUBLISHED FOR OPPOSITION

Mar 4, 2025 PUBO

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Mar 4, 2025 NPUB

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Feb 26, 2025 NONP

APPROVED FOR PUB - PRINCIPAL REGISTER

Feb 7, 2025 CNSA

ASSIGNED TO EXAMINER

Feb 6, 2025 DOCK

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Sep 19, 2024 TCCA

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Sep 19, 2024 CHAN

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Sep 19, 2024 COAR

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Sep 11, 2024 NWOS

NEW APPLICATION ENTERED

Sep 11, 2024 NWAP

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