THE MERCHANDISING REFERENCE Trademark

Education and training, namely, classes and workshops in the field of merchandising; entertainment, namely, organizing cultural events; teaching services, namely, teaching in business merchandising; conducting correspondence courses in the field of business merchandising; organization and conducting of educational colloquiums, conferences, congresses in the field of business merchandising; organizing exhibitions for cultural or educational purposes; training in the field of merchandising; training in the field of merchandising analysis regarding consumer behavior; editing and publishing of texts other than advertising texts, publishing of illustrations, books, journals, newspapers, periodicals, magazines; multimedia publishing of books, magazines, journals, software, games, music and electronic publications; Entertainment and educational services in the nature of competitions in the field of entertainment, education, and other non-business and non-commercial fields; creation and production of news radio and television programs, of radio and television programming; editing of written texts and/or still or animated images, and/or musical or non-musical sounds for interactive or other use; organization of cultural shows; film and video production of company events, presentations, exhibitions, shows and programs; rental of video cassettes, DVDs, film, videos, video tapes relating to merchandising; photographic reporting; scriptwriting services for non-advertising purposes; videotaping; business training provided by franchisers in the field of merchandising

Advertising; business management; business administration; office functions; advertising agencies; rental of advertising and commercial presentation material; market research and study; business management and organization consultancy; merchandising, namely, commercial advice and assistance relating to business merchandising displays and the decoration thereof, commercial advice and assistance relating to the presentation of goods on racks, payroll and accounting, price setting, commercial presentations; commercial presentation services for goods; sales promotion for others; shop window dressing; retail store services featuring DVDs, software, recorded computer programs, printed publications, computer programs, books and other media relating to merchandising; publication of advertising texts; television and radio advertisement; public relations; market and public opinion polling; compilation of statistics; word processing; distribution and dissemination of advertising matter, namely, leaflets, prospectuses, printed matter, samples, advertising material and advertisements; document reproduction; on line advertising on a computer network; rental of advertising space and advertising time; marketing services; business consultancy; services of a franchiser, namely, assistance in running or management of industrial or commercial enterprises; data processing services, namely, operation of an administrative data bank; commercial information and advice services for consumers; commercial data input, editing, compilation, analysis and processing services; business data analysis services in the field of merchandising; business analysis of consumer behavior for commercial purposes; commercial analyses combining existing technologies and studies relating to merchandising; arranging subscriptions for others to newspapers, printed matter or to all relevant information media, namely, digital audio compact disks, digital audio videodisks; agencies for advertising space; computer file management, organization of exhibitions for commercial and advertising purposes; organization of promotional activities and advertising campaigns; sponsorship search

Interior design advice; design of interior decor; provision of advice relating to interior decoration; engineering services, namely, technical project studies relating to the interior design of merchandising displays and interior decorating; space planning of the interiors of buildings, of shops, of stores; research and development of new products for others; graphic design services; corporate identity graphic design services; styling being industrial design and the space planning, material and surface selection design of exhibitions; design of packaging; software design and development relating in particular to merchandising and interior design of shops and buildings