Serial Number
85522449
Owner
CALLIDUS SOFTWARE, INC.Attorney
Amir TabarrokFirst Use Date
Aug 1, 2011
Filing Date
Jan 23, 2012
THE BEHAVIOR PLATFORM Trademark
Serial Number: 85522449 • Registration: 4359400
Trademark Classes
Owner Contact Info
6200 STONERIDGE MALL ROAD
PLEASANTON, CA 94588
Entity Type: 03
805 Veterans Boulevard, Suite 307
Redwood City, CA 94063
Entity Type: 03
Legal Representation
Trademark Details
Filing Date
January 23, 2012
Registration Date
June 25, 2013
First Use Anywhere
August 1, 2011
First Use in Commerce
August 1, 2011
Cancellation Date
January 31, 2020
Goods & Services
Computer services, namely, providing an application programming interface (API) and providing temporary use of non-downloadable software widgets for websites, mobile applications, social applications, and providing temporary use of enterprise software applications to measure and influence user behavior and engagement through loyalty, participation and reward programs, and analyzing user behavior through measuring game mechanics and analytics