TrademarkDir
THE 4 DISCIPLINES OF EXECUTION
LIVE

Serial Number

78445524

Owner

Franklin Covey Co.

Attorney

Hope Hamilton

First Use Date

Feb 25, 2004

Filing Date

Jul 2, 2004

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THE 4 DISCIPLINES OF EXECUTION Trademark

Serial Number: 78445524 • Registration: 3060003

THE 4 DISCIPLINES OF EXECUTION is a trademark filed by Franklin Covey Co. on July 2, 2004. The trademark is classified under Class 9 (Computers & Electronics), Class 41 (Education & Entertainment), Class 16 (Paper Goods), Class 35 (Advertising & Business). The application is currently registered and active.

Owner Contact Info

Franklin Covey Co. (2 trademarks)

13907 South Minuteman Drive, Suite 500
Draper, UT 84020

Entity Type: 03

Trademark Details

Filing Date

July 2, 2004

Registration Date

February 21, 2006

First Use Anywhere

February 25, 2004

First Use in Commerce

February 25, 2004

Published for Opposition

November 29, 2005

Goods & Services

Consulting services, namely, consulting regarding business leadership development and business management; catalog ordering services, electronic catalog services and mail order catalog services all featuring publications in the field of business leadership and business management; retail store services featuring publications in the field of leadership, management, education, and personal development

[ Computer programs and computer software used for online workshops designed to increase personal effectiveness; program videos, presentation graphics programs and photographic slide transparencies all in the fields of leadership, management, education, sales, communication, corporate and personal assessment and measurement, and personal development ]

Educational services, namely; conducting seminars, workshops, lectures and classes in the fields of leadership, sales, management, communications, education, corporate and personal assessment and measurement, and personal development

[ Publications, namely, books, manuals, guides, periodicals, pamphlets, posters and plastic transparencies in the fields of leadership, management, education, sales, communication, corporate and personal assessment and measurement, and personal development; day planners, personal organizers, printed time planning sheets, page finders, calendars, plastic pouches for notebooks, binders for holding paper and plastic pouches; cardboard storage boxes ]

Filing History

NOTICE OF ACCEPTANCE OF PARTIAL SEC. 8 & 9 EMAILED
Apr 24, 2026 NP89
REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
Apr 24, 2026 RNL2
REGISTERED - SEC. 9 GRANTED/CHECK RECORD FOR SEC. 8
Apr 24, 2026 9G8P
REGISTERED - PARTIAL SEC. 8 (10-YR) ACCEPTED
Apr 24, 2026 8PRT
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Apr 24, 2026 APRE
TEAS SECTION 8 & 9 RECEIVED
Feb 18, 2026 E89R
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Jul 16, 2025 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Jul 16, 2025 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Jul 16, 2025 REAP
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Jul 16, 2025 CHAN
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Jul 16, 2025 COAR
COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Feb 21, 2025 REM2
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Jul 20, 2023 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Jul 20, 2023 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Jul 20, 2023 REAP
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Jul 20, 2023 CHAN
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Jul 20, 2023 COAR
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Jan 12, 2023 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Jan 12, 2023 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Jan 12, 2023 REAP
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Apr 25, 2022 TCCA
TEAS WITHDRAWAL AS DOMESTIC REPRESENTATIVE RECEIVED
Apr 25, 2022 EWOR
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Apr 25, 2022 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Apr 25, 2022 REAP
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Jan 17, 2020 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Jan 17, 2020 REAP
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
May 30, 2018 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
May 30, 2018 REAP
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Feb 8, 2016 TCCA
NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Sep 9, 2015 NA89
REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Sep 9, 2015 RNL1
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Sep 9, 2015 89AG
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Sep 9, 2015 APRE
TEAS SECTION 8 & 9 RECEIVED
Aug 10, 2015 E89R
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Aug 10, 2015 TCCA
COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Feb 21, 2015 REM2
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Nov 25, 2013 TCCA
REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Jun 2, 2011 C15A
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Jun 2, 2011 APRE
TEAS SECTION 8 & 15 RECEIVED
May 4, 2011 E815
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Jun 30, 2008 TCCA
REGISTERED-PRINCIPAL REGISTER
Feb 21, 2006 R.PR
PUBLISHED FOR OPPOSITION
Nov 29, 2005 PUBO
PAPER RECEIVED
Nov 21, 2005 MAIL
NOTICE OF PUBLICATION
Nov 9, 2005 NPUB
LAW OFFICE PUBLICATION REVIEW COMPLETED
Oct 5, 2005 PREV
ASSIGNED TO LIE
Sep 16, 2005 ALIE
APPROVED FOR PUB - PRINCIPAL REGISTER
Sep 15, 2005 CNSA
EXAMINERS AMENDMENT E-MAILED
Sep 15, 2005 GNEA
EXAMINERS AMENDMENT -WRITTEN
Sep 15, 2005 CNEA
ASSIGNED TO EXAMINER
Jul 14, 2005 DOCK
AMENDMENT FROM APPLICANT ENTERED
Jul 7, 2005 ACEC
CORRESPONDENCE RECEIVED IN LAW OFFICE
Jun 29, 2005 CRFA
PAPER RECEIVED
Jun 29, 2005 MAIL
NON-FINAL ACTION E-MAILED
Feb 18, 2005 GNRT
NON-FINAL ACTION WRITTEN
Feb 18, 2005 CNRT
ASSIGNED TO EXAMINER
Feb 7, 2005 DOCK
PRELIMINARY/VOLUNTARY AMENDMENT - ENTERED
Sep 28, 2004 AMPX
PAPER RECEIVED
Sep 28, 2004 MAIL
FAX RECEIVED
Sep 10, 2004 FAXX
NEW APPLICATION ENTERED
Jul 12, 2004 NWAP

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