STERLING

LIVE

Serial Number

78576645

Owner

DIAGEO CHATEAU & ESTATE WINES COMPANY

Attorney

Kathleen D. Payne

First Use Date

Apr 3, 1972

Filing Date

Feb 28, 2005

Add to watchlist:

No watchlists yet

+ Create New Watchlist

View on USPTO

STERLING Trademark

Serial Number: 78576645 • Registration: 3252353

STERLING is a trademark filed by DIAGEO CHATEAU & ESTATE WINES COMPANY on February 28, 2005. The trademark is classified under Class 33 (Wine & Spirits). The application is currently registered and active.

Trademark Classes

Class 33 - Wine & Spirits

Alcoholic beverages (except beers)

Owner Contact Info

DIAGEO CHATEAU & ESTATE WINES COMPANY (272 trademarks)

240 GATEWAY ROAD WEST
NAPA, CA 94558

Entity Type: 03

TREASURY CHATEAU & ESTATES (116 trademarks)

240 GATEWAY ROAD WEST
NAPA, CA 94458

Entity Type: 03

TREASURY CHATEAU & ESTATES, LLC

555 GATEWAY DRIVE
NAPA, CA 94558

Entity Type: 16

Diageo North America, Inc. (8 trademarks)

175 Greenwich Street
New York, NY 10007

Entity Type: 03

Legal Representation

Attorney of Record

Kathleen D. Payne

299 trademarks filed View all →

Correspondence Address

Kathleen D. Payne Treasury Wine Estates Americas Company

1130 First Street

Napa, CA 94559

United States

Trademark Details

Filing Date

February 28, 2005

Registration Date

June 12, 2007

First Use Anywhere

April 3, 1972

First Use in Commerce

October 23, 1972

Published for Opposition

November 1, 2005

Goods & Services

Alcoholic beverages, namely, wines

Filing History

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

Jun 12, 2026 REM2

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Apr 28, 2026 TCCA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Apr 28, 2026 ARAA

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Apr 28, 2026 REAP

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Apr 28, 2026 CHAN

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Apr 28, 2026 COAR

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Jun 3, 2022 TCCA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Jun 3, 2022 ARAA

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Jun 3, 2022 REAP

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Nov 4, 2020 ASCK

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Mar 16, 2020 CHAN

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Mar 16, 2020 TCCA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Mar 16, 2020 ARAA

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Mar 16, 2020 REAP

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Mar 16, 2020 COAR

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Feb 13, 2019 ASGN

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Feb 28, 2018 ASGN

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Jul 12, 2017 NA89

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

Jul 12, 2017 RNL1

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Jul 12, 2017 89AG

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Jul 12, 2017 APRE

TEAS SECTION 8 & 9 RECEIVED

Jun 6, 2017 E89R

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

May 31, 2017 ASGN

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

Jun 12, 2016 REM2

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Mar 31, 2015 TCCA

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

Jun 28, 2013 NA85

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Jun 28, 2013 C15A

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Jun 18, 2013 APRE

TEAS SECTION 8 & 15 RECEIVED

Jun 5, 2013 E815

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Jul 16, 2008 ASGN

REGISTERED-PRINCIPAL REGISTER

Jun 12, 2007 R.PR

LAW OFFICE REGISTRATION REVIEW COMPLETED

Apr 12, 2007 REGV

ASSIGNED TO LIE

Apr 12, 2007 ALIE

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Mar 22, 2007 CNPR

STATEMENT OF USE PROCESSING COMPLETE

Mar 22, 2007 SUPC

SOU EXTENSION 2 GRANTED

Mar 22, 2007 EX2G

USE AMENDMENT FILED

Jan 5, 2007 IUAF

SOU EXTENSION 2 FILED

Jan 5, 2007 EXT2

SOU TEAS EXTENSION RECEIVED

Jan 5, 2007 EEXT

TEAS STATEMENT OF USE RECEIVED

Jan 5, 2007 EISU

SOU EXTENSION 1 GRANTED

Aug 16, 2006 EX1G

SOU EXTENSION 1 FILED

Jul 17, 2006 EXT1

SOU TEAS EXTENSION RECEIVED

Jul 17, 2006 EEXT

NOA MAILED - SOU REQUIRED FROM APPLICANT

Jan 24, 2006 NOAM

PUBLISHED FOR OPPOSITION

Nov 1, 2005 PUBO

NOTICE OF PUBLICATION

Oct 12, 2005 NPUB

LAW OFFICE PUBLICATION REVIEW COMPLETED

Sep 13, 2005 PREV

ASSIGNED TO LIE

Sep 9, 2005 ALIE

APPROVED FOR PUB - PRINCIPAL REGISTER

Sep 6, 2005 CNSA

EXAMINERS AMENDMENT E-MAILED

Sep 6, 2005 GNEA

EXAMINERS AMENDMENT -WRITTEN

Sep 6, 2005 CNEA

ASSIGNED TO EXAMINER

Sep 5, 2005 DOCK

NEW APPLICATION ENTERED

Mar 7, 2005 NWAP

Related Trademarks

More from this Owner

STITZEL RESERVE

COURTSIDE

Serial #99726028

LIL' BOOTY POCKET DRINKS

MEGA MRGZ

FRACTION

More in Same Class

CEDAR KNOLL VINEYARD CO.

Serial #78576953

OVEJA NEGRA

Serial #78576084

Serial #78576083

THE BOXWOOD WINERY