STANDARD PROCEDURE.
LIVE

Serial Number

98709754

Owner

Standard Procedure, Inc.

Attorney

Isaac M. Fine

First Use Date

Nov 23, 2020

Filing Date

Aug 21, 2024

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STANDARD PROCEDURE. Trademark

Serial Number: 98709754 • Registration: 7832425

STANDARD PROCEDURE. is a trademark filed by Standard Procedure, Inc. on August 21, 2024. The trademark is classified under Class 3 (Cosmetics & Cleaning), Class 25 (Clothing), Class 35 (Advertising & Business). The application is currently registered and active.

Owner Contact Info

Standard Procedure, Inc. (3 trademarks)

2801 Ocean Park Blvd.
Santa Monica, CA 90405

Entity Type: 03

Trademark Details

Filing Date

August 21, 2024

Registration Date

June 17, 2025

First Use Anywhere

November 23, 2020

First Use in Commerce

November 23, 2020

Published for Opposition

April 29, 2025

Goods & Services

online retail store services featuring skincare products and apparel

Apparel being clothing, namely, Hats, Head wear; clothing for sports, namely, Sports caps and hats; clothing for surfing, namely, surf wear; beach clothes, namely, hats; beach hats; beachwear, namely, beach hats

Sunscreen preparations; sunscreens; aloe vera preparations for cosmetic purposes; Non-medicated after sun creams; after sun moisturisers; non-medicated after sun preparations; non-medicated after sun products, namely, after-sun lotions, after sun creams; after-sun oils; after-sun gels; oils for moisturising the skin after sun bathing; anti-sun preparations being cosmetics; cosmetic preparations for use in suntanning; cosmetic products for protection against the sun, namely, after-sun lotions, after sun creams; cosmetics for protecting the skin from sunburn; cosmetics for suntanning; non-medicated skin creams for application after exposure to the sun; non-medicated skin creams for application before exposure to the sun; non-medicated skin creams for protection against the sun; non-medicated preparations for sun screening; non-medicated preparations for suntanning; non-medicated preparations for the alleviation of sunburn; non-medicated preparations for the relief of sunburn; non-medicated sun barrier preparations; non-medicated sun blocking preparations; non-medicated sun screening preparations; non-medicated suntan creams; non-medicated suntan lotions; non-medicated suntanning oils; non-medicated suntanning preparations; preparations for the protection of the hair from the sun; preparations for use in suntanning; sun barriers being cosmetics; sun block; sun blocking cream being cosmetics; sun blocking gel being cosmetics; sun blocking lipsticks being cosmetics; sun blocking lotions being cosmetics; sun blocking oils being cosmetics; sun blocking preparations being cosmetics; sun creams being cosmetics; sun gel being cosmetics; sun lotions being cosmetics; sun milk being cosmetics; sun protecting creams being cosmetics; sun protection oils being cosmetics; sun protection products being cosmetics; sun protectors for lips being cosmetics; sun screen preparations being cosmetics; sun skin care products being cosmetics; sun-screening preparations; sun-tanning preparations being cosmetics; suntan lotion being cosmetics; suntan milk being cosmetics; suntan oils being cosmetics; suntan preparations being cosmetics; suntan preparations for use on the skin; body moisturisers; cosmetic moisturisers; moisturisers being cosmetics; cosmetic moisturising body lotion; cosmetic moisturising creams; cosmetic moisturising gels; cosmetic moisturising lotions; cosmetic moisturising preparations; cosmetic moisturising skin creams; cosmetic moisturising skin lotions; non-medicated creams for moisturising the skin; non-medicated moisturisers; non-medicated lip balms; body wash; non-medicated hand wash preparations; hair wash, namely shampoo and conditioner

Filing History

TEAS CHANGE OF CORRESPONDENCE RECEIVED
Dec 12, 2025 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Dec 12, 2025 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Dec 12, 2025 REAP
NOTICE OF REGISTRATION CONFIRMATION EMAILED
Jun 17, 2025 NRCC
REGISTERED-PRINCIPAL REGISTER
Jun 17, 2025 R.PR
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Apr 29, 2025 NPUB
PUBLISHED FOR OPPOSITION
Apr 29, 2025 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Apr 23, 2025 NONP
APPROVED FOR PUB - PRINCIPAL REGISTER
Mar 28, 2025 CNSA
TEAS/EMAIL CORRESPONDENCE ENTERED
Mar 27, 2025 TEME
CORRESPONDENCE RECEIVED IN LAW OFFICE
Mar 27, 2025 CRFA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
Mar 27, 2025 TROA
NOTIFICATION OF NON-FINAL ACTION E-MAILED
Mar 6, 2025 GNRN
NON-FINAL ACTION E-MAILED
Mar 6, 2025 GNRT
NON-FINAL ACTION WRITTEN
Mar 6, 2025 CNRT
ASSIGNED TO EXAMINER
Mar 5, 2025 DOCK
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Mar 4, 2025 NWOS
TEAS AMENDMENT ENTERED BEFORE ATTORNEY ASSIGNED
Jan 31, 2025 TAEA
TEAS VOLUNTARY AMENDMENT RECEIVED
Jan 31, 2025 PARI
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Jan 6, 2025 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Jan 6, 2025 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Jan 6, 2025 REAP
NEW APPLICATION ENTERED
Aug 21, 2024 NWAP