Serial Number
85710034
Owner
Snowplow Analytics LimitedAttorney
Benjamin P. HarbuckFiling Date
Aug 22, 2012
SNOWPLOW Trademark
Serial Number: 85710034 • Registration: 4607947
Trademark Classes
Owner Contact Info
Legal Representation
Correspondence Address
Benjamin P. Harbuck Dentons US LLP
P.O. Box 1302
Chicago, IL 60604
United States
Trademark Details
Filing Date
August 22, 2012
Registration Date
September 23, 2014
Published for Opposition
July 8, 2014
Goods & Services
Providing analytics of consumer behavior data related to the way users engage and interact with websites, mobile applications, desktop applications, computer games and marketing campaigns; preparing business reports electronically relating to customer and partner behaviour, engagement and profitability; collecting, and analyzing marketing data from users of websites, mobile applications, desktop applications, computer games and marketing campaigns for business purposes; collection and reporting of market research data related to the way users engage and interact with websites, mobile applications, desktop applications and computer games and marketing campaigns; marketing data integration in the nature of analysis of market research data and statistics including customer relationship management data and incentive schemes; business consulting services in the field of web and mobile analytics from users of websites, mobile applications, desktop applications, computer games and marketing campaigns for business purposes related to consumer behavior, namely, the way users engage and interact with websites, mobile applications, desktop applications, computer games and marketing campaigns; none of the foregoing services being related to technology assessment, namely, the analytic and democratic practice which aims at broadening the knowledge base of policy decisions by comprehensively analyzing the socio-economic preconditions as well as the possible social, economic and environmental impacts in the implementation of new technologies