SMART CHOICE

LIVE

Serial Number

87383558

Owner

CHEVRON INTELLECTUAL PROPERTY LLC

Attorney

Sean W. Dwyer

First Use Date

May 12, 2017

Filing Date

Mar 23, 2017

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SMART CHOICE Trademark

Serial Number: 87383558 • Registration: 5751866

SMART CHOICE is a trademark filed by CHEVRON INTELLECTUAL PROPERTY LLC on March 23, 2017. The trademark is classified under Class 35 (Advertising & Business). The application is currently registered and active.

Trademark Classes

Class 35 - Advertising & Business

Advertising; business management; business administration; office functions

Owner Contact Info

CHEVRON INTELLECTUAL PROPERTY LLC (980 trademarks)

6001 BOLLINGER CANYON ROAD
SAN RAMON, CA 94583

Entity Type: 16

Legal Representation

Attorney of Record

Sean W. Dwyer

692 trademarks filed View all →

Correspondence Address

Sean W. Dwyer Chevron

5001 Executive Parkway

San Ramon, CA 94583-2324

United States

Trademark Details

Filing Date

March 23, 2017

Registration Date

May 14, 2019

First Use Anywhere

May 12, 2017

First Use in Commerce

May 12, 2017

Published for Opposition

July 18, 2017

Goods & Services

Providing consultation services in the fields of lubricants, fluids and coolants, namely, providing expertise to customers regarding product selection, Providing information and advice in the fields of lubricants, fluids and coolants to increase accuracy and efficiency In product selection and installation by customers

Filing History

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

Sep 23, 2025 NA85

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Sep 23, 2025 C15A

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Sep 23, 2025 APRE

TEAS SECTION 8 & 15 RECEIVED

May 13, 2025 E815

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Oct 3, 2024 TCCA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Oct 3, 2024 ARAA

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Oct 3, 2024 REAP

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Oct 3, 2024 CHAN

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Oct 3, 2024 COAR

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

May 14, 2024 REM1

REGISTERED-PRINCIPAL REGISTER

May 14, 2019 R.PR

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

Apr 6, 2019 SUNA

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Apr 5, 2019 CNPR

STATEMENT OF USE PROCESSING COMPLETE

Mar 26, 2019 SUPC

CASE ASSIGNED TO INTENT TO USE PARALEGAL

Mar 26, 2019 AITU

USE AMENDMENT FILED

Mar 11, 2019 IUAF

TEAS STATEMENT OF USE RECEIVED

Mar 11, 2019 EISU

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Sep 14, 2018 EXRA

SOU EXTENSION 2 GRANTED

Sep 12, 2018 EX2G

SOU EXTENSION 2 FILED

Sep 12, 2018 EXT2

SOU TEAS EXTENSION RECEIVED

Sep 12, 2018 EEXT

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Mar 13, 2018 EXRA

SOU EXTENSION 1 GRANTED

Mar 9, 2018 EX1G

SOU EXTENSION 1 FILED

Mar 9, 2018 EXT1

SOU TEAS EXTENSION RECEIVED

Mar 9, 2018 EEXT

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Sep 12, 2017 NOAM

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Jul 18, 2017 NPUB

PUBLISHED FOR OPPOSITION

Jul 18, 2017 PUBO

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Jun 28, 2017 NONP

APPROVED FOR PUB - PRINCIPAL REGISTER

Jun 6, 2017 CNSA

ASSIGNED TO EXAMINER

Jun 5, 2017 DOCK

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Mar 28, 2017 NWOS

NEW APPLICATION ENTERED

Mar 27, 2017 NWAP

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