Serial Number
78515389
Owner
CATALINA MARKETING CORPORATIONAttorney
Patrick J. JenningsFirst Use Date
Jul 26, 2004
Filing Date
Nov 11, 2004
SIMPLY SMART MARKETING Trademark
Serial Number: 78515389 • Registration: 3108784
Trademark Classes
Owner Contact Info
Legal Representation
Trademark Details
Filing Date
November 11, 2004
Registration Date
June 27, 2006
First Use Anywhere
July 26, 2004
First Use in Commerce
July 26, 2004
Published for Opposition
April 4, 2006
Cancellation Date
February 1, 2013
Goods & Services
Promoting the sale of goods and services of others through the distribution of printed material and promotional contests; promoting the sale of goods and services of others through the distribution of incentives, coupons, premiums, rebates, cash discounts, samples and messages through direct mail, the Internet, and retail point of sale systems; marketing services, namely, direct marketing advertising for others, conducting marketing studies, and consumer behavior research and analysis; providing customized behavior-based, targeted marketing programs that track actual and historical purchase behavior to measure and report customer satisfaction; providing marketing research services, including tracking studies and customer satisfaction surveys and providing reports to show results of marketing research studies; conducting market research on the sale of goods and services of others through the distribution of incentives, namely coupons, premiums, rebates, cash discounts and/or samples, based on consumer purchase behavior; promoting the sale of goods and services of others by assigning bonus purchase points to purchasers based on a loyalty score determined based on a combination of demographics, purchase behavior, and other data to interpret a consumer's loyalty to a specific business or category of goods; and preparing analytical reports for others based on computerized coupon distribution data