TrademarkDir
SHINELUXE
LIVE

Serial Number

98714128

Owner

Wella Operations US, LLC

Attorney

Jonathan M. Rixen

First Use Date

Jul 1, 2025

Filing Date

Aug 23, 2024

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SHINELUXE Trademark

Serial Number: 98714128 • Registration: 8245590

SHINELUXE is a trademark filed by Wella Operations US, LLC on August 23, 2024. The trademark is classified under Class 3 (Cosmetics & Cleaning). The application is currently registered and active.

Owner Contact Info

Wella Operations US, LLC (14 trademarks)

4500 Park Granada, Suite 100

Entity Type: 98

Trademark Details

Filing Date

August 23, 2024

Registration Date

May 5, 2026

First Use Anywhere

July 1, 2025

First Use in Commerce

July 1, 2025

Published for Opposition

March 25, 2025

Goods & Services

hair coloring preparations; hair gloss

Filing History

NOTICE OF REGISTRATION CONFIRMATION EMAILED
May 5, 2026 NRCC
REGISTERED-PRINCIPAL REGISTER
May 5, 2026 R.PR
NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Apr 14, 2026 SUNA
ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Apr 14, 2026 CNPR
STATEMENT OF USE PROCESSING COMPLETE
Mar 20, 2026 SUPC
CASE ASSIGNED TO INTENT TO USE PARALEGAL
Mar 20, 2026 AITU
USE AMENDMENT FILED
Sep 17, 2025 IUAF
TEAS STATEMENT OF USE RECEIVED
Sep 17, 2025 EISU
TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Jun 3, 2025 EWAF
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Jun 3, 2025 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Jun 3, 2025 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Jun 3, 2025 REAP
NOA E-MAILED - SOU REQUIRED FROM APPLICANT
May 20, 2025 NOAM
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Mar 25, 2025 NPUB
PUBLISHED FOR OPPOSITION
Mar 25, 2025 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Mar 19, 2025 NONP
APPROVED FOR PUB - PRINCIPAL REGISTER
Feb 28, 2025 CNSA
ASSIGNED TO EXAMINER
Feb 27, 2025 DOCK
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Jan 17, 2025 NWOS
NEW APPLICATION ENTERED
Aug 23, 2024 NWAP

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