SHIFT SHOP
LIVE

Serial Number

87272736

Owner

BEACHBODY, LLC

Attorney

Camille M. Miller

First Use Date

Apr 8, 2017

Filing Date

Dec 19, 2016

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SHIFT SHOP Trademark

Serial Number: 87272736 • Registration: 5487484

SHIFT SHOP is a trademark filed by BEACHBODY, LLC on December 19, 2016. The trademark is classified under Class 9 (Computers & Electronics), Class 38 (Telecommunications), Class 41 (Education & Entertainment), Class 25 (Clothing). The application is currently registered and active.

Owner Contact Info

BEACHBODY, LLC (618 trademarks)

El Segundo, CA 90245

Entity Type: 16

Trademark Details

Filing Date

December 19, 2016

Registration Date

June 5, 2018

First Use Anywhere

April 8, 2017

First Use in Commerce

July 28, 2017

Published for Opposition

May 2, 2017

Goods & Services

Providing a web site featuring fitness information and on-line instruction in the field of physical exercise and tracking progress of workouts; providing fitness information on a website via a global computer network; providing a website featuring blogs and non-downloadable publications in the nature of articles, videos, brochures in the fields of exercise, fitness and nutrition; educational services and on-line educational services, namely, providing instruction in the fields of the use of exercise equipment and physical exercise, and instructional materials distributed in connection therewith; physical fitness training services, namely, tracking progress of workouts for others; entertainment services, namely, conducting contests; education and entertainment services, namely, providing a website featuring non-downloadable audio clips, video clips, musical performances, musical videos, film clips, photographs, audio visual materials and information all in the field of exercise and fitness; entertainment services, but expressly excluding video games and computer games, or computer game or video game information; educational services, namely, providing web-based and classroom training in the field of the use of exercise equipment and physical fitness for continuing education for instructors and distribution of training material in connection therewith; educational services, namely, conducting classes, seminars, conferences, workshops, and field trips in the field of the use of exercise equipment and sales techniques and distribution of training material in connection therewith; membership club services, namely, providing training to members in the field of the use of exercise equipment and sales techniques; educational services, namely, offering of assessments and surveys in the field of educator training and performance for the purpose of improving teaching procedures; physical fitness training services and consultancy; providing information in the field of exercise training services and on-line educational services, namely, providing instruction in the field of nutrition, and instructional materials distributed in connection therewith; educational services, namely, providing web-based and classroom training in the field of diet and nutritional programs for certification of and continuing education for instructors and distribution of training material in connection therewith; educational services, namely, conducting classes, seminars, conferences, workshops, and field trips in the field of diet and nutritional programs; membership club services, namely, providing training to members in the field of diet and nutritional programs

Prerecorded DVDs featuring exercise, fitness, and dietary information instruction; downloadable, interactive multimedia computer software for use in database management, and for use in electronic storage of data which provides audio, audiovisual and video training information on the subject of physical exercise, physical exercise equipment, diet and nutrition, and pictures, images, text, and photos related thereto; computer application software for mobile phones, portable media players, and handheld computers, namely, software for use in database management and use in electronic storage of data, in the field of exercise, fitness, and dietary information and instruction

Electronic transmission and streaming of digital media content for others via global and local computer networks; streaming of audio, visual and audiovisual material via a global computer network; video on demand transmissions; mobile media services in the nature of electronic transmission, broadcasting and delivery of audio, video and multimedia entertainment content including text, data, images, audio, video and audiovisual files by means of the Internet, wireless communication, electronic communications networks and computer networks; providing internet chatrooms; all of the above excluding services, applications, software and web sites relating to computer game software, video game software, or computer game or video game information

[ Tank tops, T-shirts, shirts, sweatshirts, shorts, hats, caps ]

Filing History

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Jun 18, 2025 ASCK
NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED
Feb 20, 2025 NAS8
REGISTERED - PARTIAL SEC. 8 (6-YR) ACCEPTED
Feb 20, 2025 8.PR
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Feb 20, 2025 APRE
TEAS SECTION 8 RECEIVED
Jun 4, 2024 ES8R
COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Jun 5, 2023 REM1
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Feb 3, 2022 CHAN
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Feb 3, 2022 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Feb 3, 2022 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Feb 3, 2022 REAP
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Feb 3, 2022 COAR
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Feb 3, 2022 CHAN
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Feb 3, 2022 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Feb 3, 2022 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Feb 3, 2022 REAP
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Feb 3, 2022 COAR
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Feb 3, 2022 CHAN
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Feb 3, 2022 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Feb 3, 2022 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Feb 3, 2022 REAP
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Feb 3, 2022 COAR
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Feb 3, 2022 CHAN
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Feb 3, 2022 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Feb 3, 2022 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Feb 3, 2022 REAP
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Feb 3, 2022 COAR
REGISTERED-PRINCIPAL REGISTER
Jun 5, 2018 R.PR
NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
May 4, 2018 SUNA
ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
May 3, 2018 CNPR
STATEMENT OF USE PROCESSING COMPLETE
Apr 12, 2018 SUPC
CASE ASSIGNED TO INTENT TO USE PARALEGAL
Apr 12, 2018 AITU
USE AMENDMENT FILED
Mar 26, 2018 IUAF
TEAS STATEMENT OF USE RECEIVED
Mar 26, 2018 EISU
NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Dec 26, 2017 NOAM
EXTENSION OF TIME TO OPPOSE PROCESS - TERMINATED
Nov 9, 2017 ETOP
POST PUBLICATION AMENDMENT - ENTERED
Oct 25, 2017 CHPB
ASSIGNED TO PETITION STAFF
Oct 24, 2017 APET
TEAS POST PUBLICATION AMENDMENT RECEIVED
Oct 12, 2017 EPPA
EXTENSION OF TIME TO OPPOSE RECEIVED
May 22, 2017 ETOF
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
May 2, 2017 NPUB
PUBLISHED FOR OPPOSITION
May 2, 2017 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Apr 12, 2017 NONP
LAW OFFICE PUBLICATION REVIEW COMPLETED
Mar 28, 2017 PREV
APPROVED FOR PUB - PRINCIPAL REGISTER
Mar 22, 2017 CNSA
EXAMINER'S AMENDMENT ENTERED
Mar 22, 2017 XAEC
ASSIGNED TO LIE
Mar 22, 2017 ALIE
NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Mar 22, 2017 GNEN
EXAMINERS AMENDMENT E-MAILED
Mar 22, 2017 GNEA
EXAMINERS AMENDMENT -WRITTEN
Mar 22, 2017 CNEA
ASSIGNED TO EXAMINER
Mar 20, 2017 DOCK
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Dec 23, 2016 NWOS
NEW APPLICATION ENTERED
Dec 22, 2016 NWAP