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Serial Number

87857225

Owner

ZOETOP BUSINESS CO., LIMITED

Attorney

Susan L. Heller

First Use Date

Jan 16, 2018

Filing Date

Mar 30, 2018

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SHEIN Trademark

Serial Number: 87857225 • Registration: 5840545

SHEIN is a trademark filed by ZOETOP BUSINESS CO., LIMITED on March 30, 2018. The trademark is classified under Class 18 (Leather Goods). The application is currently registered and active.

Trademark Classes

Class 18 - Leather Goods

Leather and imitations of leather; animal skins, hides; trunks and travelling bags

Owner Contact Info

ZOETOP BUSINESS CO., LIMITED (64 trademarks)

ROOM 11-12, 2/F, HONG LEONG PLAZA
FANLING , HK

Entity Type: 99

ROADGET BUSINESS PTE. LTD. (244 trademarks)

SUNTEC TOWER ONE
SINGAPORE 038987 , SG

Entity Type: 77

Legal Representation

Attorney of Record

Susan L. Heller

2,289 trademarks filed View all →

Correspondence Address

Susan L. Heller Greenberg Traurig, LLP

18565 Jamboree Road, Suite 500

Irvine, CA 92612

United States

Trademark Details

Filing Date

March 30, 2018

Registration Date

August 20, 2019

First Use Anywhere

January 16, 2018

First Use in Commerce

January 16, 2018

Published for Opposition

September 18, 2018

Goods & Services

Bags, namely, suit bags; pocket wallets; rucksacks; attaché cases; handbags; travelling trunks; key cases; bags for sports; umbrellas; imitation leather; wallets; purses; knapsacks; suitcases; beach bags; all-purpose sports bags; book bags; travel cases; shopping bags, namely, leather shopping bag, textile shopping bag; travel kits, namely, travel cases sold empty; string bags for shopping

Filing History

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

Dec 4, 2025 NA85

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Dec 4, 2025 C15A

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Dec 1, 2025 APRE

TEAS SECTION 8 & 15 RECEIVED

Aug 19, 2025 E815

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

Aug 20, 2024 REM1

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Sep 27, 2023 TCCA

TEAS WITHDRAWAL AS DOMESTIC REPRESENTATIVE RECEIVED

Sep 27, 2023 EWOR

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Sep 27, 2023 ARAA

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Sep 27, 2023 REAP

NEW CERTIFICATE UNDER SECTION 7 - PROCESSED

May 1, 2022 C.7C

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

May 1, 2022 APRE

TEAS SECTION 7 REQUEST RECEIVED

Dec 14, 2021 ES7R

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Oct 27, 2021 ASGN

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Oct 13, 2021 CHAN

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Oct 13, 2021 TCCA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Oct 13, 2021 ARAA

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Oct 13, 2021 REAP

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Oct 13, 2021 COAR

REGISTERED-PRINCIPAL REGISTER

Aug 20, 2019 R.PR

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

Jul 17, 2019 SUNA

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Jul 16, 2019 CNPR

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Jun 27, 2019 EXRA

STATEMENT OF USE PROCESSING COMPLETE

Jun 26, 2019 SUPC

SOU EXTENSION 1 GRANTED

Jun 26, 2019 EX1G

CASE ASSIGNED TO INTENT TO USE PARALEGAL

Jun 26, 2019 AITU

USE AMENDMENT FILED

Jun 24, 2019 IUAF

SOU EXTENSION 1 FILED

Jun 24, 2019 EXT1

SOU TEAS EXTENSION RECEIVED

Jun 24, 2019 EEXT

TEAS STATEMENT OF USE RECEIVED

Jun 24, 2019 EISU

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Mar 12, 2019 NOAM

EXTENSION OF TIME TO OPPOSE PROCESS - TERMINATED

Jan 27, 2019 ETOP

EXTENSION OF TIME TO OPPOSE RECEIVED

Oct 12, 2018 ETOF

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Sep 18, 2018 NPUB

PUBLISHED FOR OPPOSITION

Sep 18, 2018 PUBO

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Aug 29, 2018 NONP

ASSIGNED TO LIE

Aug 16, 2018 ALIE

APPROVED FOR PUB - PRINCIPAL REGISTER

Aug 6, 2018 CNSA

TEAS/EMAIL CORRESPONDENCE ENTERED

Aug 2, 2018 TEME

CORRESPONDENCE RECEIVED IN LAW OFFICE

Aug 2, 2018 CRFA

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Aug 2, 2018 TROA

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Aug 2, 2018 GNRN

NON-FINAL ACTION E-MAILED

Aug 2, 2018 GNRT

NON-FINAL ACTION WRITTEN

Aug 2, 2018 CNRT

ASSIGNED TO EXAMINER

Jul 17, 2018 DOCK

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Apr 7, 2018 NWOS

NEW APPLICATION ENTERED

Apr 3, 2018 NWAP

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