SET THE STANDARD
LIVE

Serial Number

98875442

Owner

Laticrete International, Inc.

Attorney

Kelly Nowak

Filing Date

Nov 27, 2024

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SET THE STANDARD Trademark

Serial Number: 98875442

SET THE STANDARD is a trademark filed by Laticrete International, Inc. on November 27, 2024. The trademark is classified under Class 11 (Environmental Control), Class 19 (Building Materials). The application is currently pending registration.

Owner Contact Info

Laticrete International, Inc.

One Laticrete Park North
Bethany, CT 06524-3423

Entity Type: 03

Trademark Details

Filing Date

November 27, 2024

Registration Date

Not Registered

Published for Opposition

December 9, 2025

Goods & Services

Epoxy grout; Adhesive and bonding materials for building purposes, namely, mortar, grout, mastic, and cement for installing tile, brick, stone, and other surface coverings; Plaster for building purposes; Stucco tiles for building purposes; Cement boards for building; Cement and sand mixtures for building purposes; Flooring underlayments; Waterproofing membranes for roofing, floors and walls; Waterproofing membranes for use as a floor underlayment

Pre-formed shower systems and shower products, namely, shower niches in the nature of shower cubicles; Shower pans in the nature of shower bases; Plumbing fittings, namely, shower drains; Shower benches and seats for permanent installation into shower enclosures; Under-floor radiant floor heating system comprised of electric floor heating coils, mat, floor heating thermostat, and an electric wire fault indicator sold together as a unit; Electric floor heating systems, namely, cables, electric mats, and sensors sold as a unit

Filing History

NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Feb 3, 2026 NOAM
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Dec 9, 2025 NPUB
PUBLISHED FOR OPPOSITION
Dec 9, 2025 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Dec 3, 2025 NONP
APPROVED FOR PUB - PRINCIPAL REGISTER
Nov 12, 2025 CNSA
TEAS/EMAIL CORRESPONDENCE ENTERED
Sep 4, 2025 TEME
CORRESPONDENCE RECEIVED IN LAW OFFICE
Sep 4, 2025 CRFA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
Sep 4, 2025 TROA
NOTIFICATION OF NON-FINAL ACTION E-MAILED
Jun 4, 2025 GNRN
NON-FINAL ACTION E-MAILED
Jun 4, 2025 GNRT
NON-FINAL ACTION WRITTEN
Jun 4, 2025 CNRT
ASSIGNED TO EXAMINER
May 19, 2025 DOCK
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Nov 27, 2024 NWOS
NEW APPLICATION ENTERED
Nov 27, 2024 NWAP