TrademarkDir
PRIORITY
LIVE

Serial Number

86251519

Owner

Priority Auto Group, Inc.

Attorney

Matthew W. Walch

First Use Date

Sep 30, 1999

Filing Date

Apr 14, 2014

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PRIORITY Trademark

Serial Number: 86251519 • Registration: 4655712

PRIORITY is a trademark filed by Priority Auto Group, Inc. on April 14, 2014. The trademark is classified under Class 35 (Advertising & Business). The application is currently registered and active.

Owner Contact Info

Priority Auto Group, Inc. (5 trademarks)

Chesapeake, VA 23320

Entity Type: 03

LITHIA VIRGINIA HOLDING, INC. (4 trademarks)

150 NORTH BARTLETT ST.
MEDFORD, OR 97501

Entity Type: 03

Trademark Details

Filing Date

April 14, 2014

Registration Date

December 16, 2014

First Use Anywhere

September 30, 1999

First Use in Commerce

September 30, 1999

Published for Opposition

September 30, 2014

Goods & Services

Automobile dealerships; automobile dealerships featuring new and used vehicles; retail store services featuring new and used vehicles, namely automobiles, trucks, vans and structural parts thereof; providing information about new and used vehicles for sale by means of the Internet

Filing History

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Oct 8, 2025 NA89
REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Oct 8, 2025 RNL1
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Oct 8, 2025 89AG
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Oct 8, 2025 APRE
TEAS SECTION 8 & 9 RECEIVED
Jun 16, 2025 E89R
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Sep 16, 2024 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Sep 16, 2024 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Sep 16, 2024 REAP
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Sep 16, 2024 CHAN
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Sep 16, 2024 COAR
COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Dec 16, 2023 REM2
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Dec 13, 2023 ASGN
NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
May 26, 2020 NA85
REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
May 26, 2020 C15A
TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED
May 26, 2020 EROP
POST REGISTRATION ACTION MAILED - SEC. 8 & 15
Apr 30, 2020 PR23
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Apr 28, 2020 APRE
TEAS SECTION 8 & 15 RECEIVED
Mar 3, 2020 E815
COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Dec 16, 2019 REM1
REGISTERED-PRINCIPAL REGISTER
Dec 16, 2014 R.PR
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Sep 30, 2014 NPUB
PUBLISHED FOR OPPOSITION
Sep 30, 2014 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Sep 10, 2014 NONP
LAW OFFICE PUBLICATION REVIEW COMPLETED
Aug 22, 2014 PREV
ASSIGNED TO LIE
Aug 20, 2014 ALIE
APPROVED FOR PUB - PRINCIPAL REGISTER
Aug 12, 2014 CNSA
TEAS/EMAIL CORRESPONDENCE ENTERED
Aug 5, 2014 TEME
CORRESPONDENCE RECEIVED IN LAW OFFICE
Aug 5, 2014 CRFA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
Aug 5, 2014 TROA
NOTIFICATION OF NON-FINAL ACTION E-MAILED
Jul 28, 2014 GNRN
NON-FINAL ACTION E-MAILED
Jul 28, 2014 GNRT
NON-FINAL ACTION WRITTEN
Jul 28, 2014 CNRT
ASSIGNED TO EXAMINER
Jul 23, 2014 DOCK
NOTICE OF DESIGN SEARCH CODE E-MAILED
Apr 29, 2014 MDSC
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Apr 28, 2014 NWOS
NEW APPLICATION ENTERED
Apr 17, 2014 NWAP

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