TrademarkDir
POP SECRET
LIVE

Serial Number

73549451

Owner

GENERAL MILLS, INC.

Attorney

Allyson M. Madrid

First Use Date

Jun 24, 1985

Filing Date

Jul 22, 1985

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POP SECRET Trademark

Serial Number: 73549451 • Registration: 1397053

POP SECRET is a trademark filed by GENERAL MILLS, INC. on July 22, 1985. The trademark is classified under Class 31 (Natural Agricultural Products). The application is currently registered and active.

Owner Contact Info

GENERAL MILLS, INC. (2,211 trademarks)

Entity Type: 03

DIAMOND FOODS, INC. (57 trademarks)

1050 S. DIAMOND STREET
STOCKTON, CA 95205

Entity Type: 03

S-L SNACKS NATIONAL, LLC (339 trademarks)

13515 Ballantyne Corporate Place
Charlotte, NC 28277

Entity Type: 16

SNYDER'S-LANCE, INC. (141 trademarks)

One Campbell Place
Camden, NJ 08103

Entity Type: 03

POP-SECRET, INC. (10 trademarks)

100 Passaic Avenue, Suite 100
Fairfield, NJ 07004

Entity Type: 03

DIAMOND FOODS, LLC

1050 SOUTH DIAMOND STREET
STOCKTON, CA 95205

Entity Type: 16

Trademark Details

Filing Date

July 22, 1985

Registration Date

June 10, 1986

First Use Anywhere

June 24, 1985

First Use in Commerce

June 24, 1985

Published for Opposition

December 31, 1985

Goods & Services

UNPOPPED POPCORN

Filing History

TEAS SECTION 8 & 9 RECEIVED
Jun 1, 2026 E89R
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Mar 18, 2026 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Mar 18, 2026 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Mar 18, 2026 REAP
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Mar 18, 2026 CHAN
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Mar 18, 2026 COAR
TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Jun 13, 2025 EWAF
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Jun 13, 2025 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Jun 13, 2025 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Jun 13, 2025 REAP
COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Jun 10, 2025 REM2
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Nov 13, 2024 ASCK
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Nov 5, 2024 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Nov 5, 2024 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Nov 5, 2024 REAP
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Nov 5, 2024 CHAN
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Nov 5, 2024 COAR
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Jun 6, 2024 ASGN
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Nov 27, 2023 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Nov 27, 2023 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Nov 27, 2023 REAP
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Nov 27, 2023 CHAN
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Nov 27, 2023 COAR
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Mar 3, 2021 ASGN
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Jul 28, 2017 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Jul 28, 2017 REAP
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Jan 25, 2017 ASGN
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Jan 11, 2017 ASGN
NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Dec 5, 2016 NA89
REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
Dec 5, 2016 RNL2
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Dec 5, 2016 89AG
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Dec 2, 2016 APRE
TEAS SECTION 8 & 9 RECEIVED
Sep 22, 2016 E89R
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Apr 20, 2016 ASCK
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Apr 14, 2016 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Apr 14, 2016 REAP
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Mar 23, 2016 ASCK
COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Jun 10, 2015 REM2
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Mar 5, 2014 ASCK
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Feb 26, 2014 ASCK
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Aug 1, 2012 ASCK
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Jan 14, 2009 ASGN
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Dec 19, 2008 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Dec 19, 2008 REAP
CASE FILE IN TICRS
Jun 24, 2008 CFIT
REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Apr 11, 2006 RNL1
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Apr 11, 2006 89AG
ASSIGNED TO PARALEGAL
Mar 31, 2006 PLGL
REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED
Jan 19, 2006 89AF
TEAS SECTION 8 & 9 RECEIVED
Jan 19, 2006 E89R
PAPER RECEIVED
Dec 14, 2004 MAIL
REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
May 29, 1992 C15A
REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED
Mar 23, 1992 815F
REGISTERED-PRINCIPAL REGISTER
Jun 10, 1986 R.PR
PUBLISHED FOR OPPOSITION
Dec 31, 1985 PUBO
NOTICE OF PUBLICATION
Dec 1, 1985 NPUB
APPROVED FOR PUB - PRINCIPAL REGISTER
Nov 5, 1985 CNSA
EXAMINERS AMENDMENT MAILED
Oct 30, 1985 CNEA
NON-FINAL ACTION MAILED
Oct 23, 1985 CNRT

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