PLUS WHITE

LIVE

Serial Number

76089367

Owner

CCA INDUSTRIES, INC.

Attorney

Holly M. Ford Lewis

First Use Date

Aug 1, 1990

Filing Date

Jul 14, 2000

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PLUS WHITE Trademark

Serial Number: 76089367 • Registration: 2606654

PLUS WHITE is a trademark filed by CCA INDUSTRIES, INC. on July 14, 2000. The trademark is classified under Class 3 (Cosmetics & Cleaning), Class 5 (Pharmaceuticals), Class 30 (Staple Foods). The application is currently registered and active.

Trademark Classes

Class 3 - Cosmetics & Cleaning

Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring

Class 5 - Pharmaceuticals

Pharmaceutical and veterinary preparations; sanitary preparations for medical purposes

Class 30 - Staple Foods

Coffee, tea, cocoa and artificial coffee; rice; tapioca and sago; flour and preparations

Owner Contact Info

CCA INDUSTRIES, INC. (229 trademarks)

1099 WALL STREET WEST
LYNDHURST, NJ 07071

Entity Type: 03

Legal Representation

Attorney of Record

Holly M. Ford Lewis

2,209 trademarks filed View all →

Correspondence Address

Holly M. Ford Lewis Panitch Schwarze Belisario & Nadel LLP

2001 Market Street, Suite 2800

Two Commerce Square

Philadelphia, PA 19103

United States

Trademark Details

Filing Date

July 14, 2000

Registration Date

August 13, 2002

First Use Anywhere

August 1, 1990

First Use in Commerce

August 1, 1990

Published for Opposition

May 21, 2002

Goods & Services

Toothpaste

Teeth whitener gel; teeth whitening kit consisting primarily of rinse, teeth whitener gel and mouth tray

[ Teeth whitening breath mints ]

Filing History

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

Nov 12, 2025 EWAF

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Nov 12, 2025 TCCA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Nov 12, 2025 ARAA

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Nov 12, 2025 REAP

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Nov 12, 2025 CHAN

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Nov 12, 2025 COAR

TEAS CHANGE OF CORRESPONDENCE RECEIVED

May 10, 2025 TCCA

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

May 10, 2025 CHAN

TEAS CHANGE OF OWNER ADDRESS RECEIVED

May 10, 2025 COAR

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

Apr 2, 2025 EWAF

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Apr 2, 2025 TCCA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Apr 2, 2025 ARAA

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Apr 2, 2025 REAP

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Apr 2, 2025 CHAN

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Apr 2, 2025 COAR

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Nov 18, 2022 NA89

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

Nov 18, 2022 RNL2

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Nov 18, 2022 89AG

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Nov 18, 2022 APRE

TEAS SECTION 8 & 9 RECEIVED

May 13, 2022 E89R

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

Aug 13, 2021 REM2

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Jul 15, 2020 CHAN

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Jul 15, 2020 TCCA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Jul 15, 2020 ARAA

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Jul 15, 2020 REAP

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Jul 15, 2020 COAR

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Feb 21, 2018 ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Dec 16, 2015 ASCK

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Feb 21, 2013 TCCA

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Mar 31, 2012 NA89

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

Mar 31, 2012 RNL1

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Mar 31, 2012 89AG

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Mar 30, 2012 APRE

TEAS SECTION 8 & 9 RECEIVED

Mar 20, 2012 E89R

AMENDMENT UNDER SECTION 7 - PROCESSED

Dec 23, 2011 A7OK

TEAS SECTION 7 REQUEST RECEIVED

Nov 28, 2011 ES7R

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Nov 28, 2011 TCCA

REGISTERED - PARTIAL SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Nov 19, 2007 C15P

REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED

Nov 8, 2007 815F

TEAS SECTION 8 & 15 RECEIVED

Nov 8, 2007 E815

CASE FILE IN TICRS

Oct 1, 2007 CFIT

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Jul 25, 2006 TCCA

REGISTERED-PRINCIPAL REGISTER

Aug 13, 2002 R.PR

PUBLISHED FOR OPPOSITION

May 21, 2002 PUBO

NOTICE OF PUBLICATION

May 1, 2002 NPUB

APPROVED FOR PUB - PRINCIPAL REGISTER

Nov 30, 2001 CNSA

ASSIGNED TO EXAMINER

Nov 8, 2001 DOCK

CORRESPONDENCE RECEIVED IN LAW OFFICE

Jul 9, 2001 CRFA

NON-FINAL ACTION MAILED

Jan 10, 2001 CNRT

ASSIGNED TO EXAMINER

Dec 21, 2000 DOCK

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