ON THE ROCKS

LIVE

Serial Number

99410865

Owner

Jim Beam Brands Co.

Attorney

Ashly Boesche

Filing Date

Sep 24, 2025

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ON THE ROCKS Trademark

Serial Number: 99410865

ON THE ROCKS is a trademark filed by Jim Beam Brands Co. on September 24, 2025. The trademark is classified under Class 32 (Light Beverages). The application is currently pending registration.

Trademark Classes

Class 32 - Light Beverages

Beers; mineral and aerated waters and other non-alcoholic beverages; fruit beverages

Owner Contact Info

Jim Beam Brands Co. (4 trademarks)

Suite 1200
New York, NY 10010

Entity Type: 03

Legal Representation

Attorney of Record

Ashly Boesche

640 trademarks filed View all →

Correspondence Address

Ashly Boesche Pattishall, McAuliffe, Newbury, Hilliard & Geraldson LLP

125 S. Wacker Drive, Suite 2050

Chicago, IL 60606

United States

Trademark Details

Filing Date

September 24, 2025

Registration Date

Not Registered

Goods & Services

Non-alcoholic beverages; non-alcoholic distilled spirits; non-alcoholic malt beverages; non-alcoholic cocktails; non-alcoholic carbonated beverages; non-alcoholic cocktail bases; flavored waters.

Filing History

APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED

May 1, 2026 XELG

APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED

May 1, 2026 XELR

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Apr 14, 2026 TCCA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Apr 14, 2026 ARAA

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Apr 14, 2026 REAP

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Feb 10, 2026 TCCA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Feb 10, 2026 ARAA

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Feb 10, 2026 REAP

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Feb 3, 2026 GNRN

NON-FINAL ACTION E-MAILED

Feb 3, 2026 GNRT

NON-FINAL ACTION WRITTEN

Feb 3, 2026 CNRT

ASSIGNED TO EXAMINER

Feb 2, 2026 DOCK

APPLICATION FILING RECEIPT MAILED

Sep 24, 2025 MAFR

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Sep 24, 2025 NWOS

NEW APPLICATION ENTERED

Sep 24, 2025 NWAP

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NON-ALCOHOLIC BEVERAGES, NAMELY, CARBONATED AND NON-CARBONATED SOFT DRINKS; SPARKLING WATER; FLAVORED WATER; FRUIT-FLAVORED DRINKS; FUNCTIONAL BEVERAGES CONTAINING VITAMINS, MINERALS, NUTRIENTS, OR BOTANICALS FOR USE AS A NUTRITIONAL SUPPLEMENT; ENERGY DRINKS; ISOTONIC DRINKS; NON-ALCOHOLIC COCKTAIL MIXES.

NON-ALCOHOLIC BEVERAGES, NAMELY, CARBONATED AND NON-CARBONATED SOFT DRINKS; SPARKLING WATER; FLAVORED WATER; FRUIT-FLAVORED DRINKS; FUNCTIONAL BEVERAGES CONTAINING VITAMINS, MINERALS, NUTRIENTS, OR BOTANICALS FOR USE AS A NUTRITIONAL SUPPLEMENT; ENERGY DRINKS; ISOTONIC DRINKS; NON-ALCOHOLIC COCKTAIL MIXES.

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